首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Advertisements An intelligent person will not allow himself to be influenced by advertisements. Instead, he will try to get
Advertisements An intelligent person will not allow himself to be influenced by advertisements. Instead, he will try to get
admin
2013-02-04
24
问题
Advertisements
An intelligent person will not allow himself to be influenced
by advertisements. Instead, he will try to get to know about the
【1】______ regulating them. Secondly, he will try 【1】______
to make sure whether he can believe in advertisements.
Honest advertisements can be extremely useful because they
save a lot of time and【2】______ by putting sellers in touch 【2】______
with buyers in a quick and simple way.
The dishonest advertiser hopes to sell his goods quickly
to make a large profit before【3】______ begin. 【3】______
There are also semi-dishonest advertisers who make
【4】______ for their products which they know perfectly well 【4】______
to be incapable of【5】______ 【5】______
With no advertising,【6】______ would be sold, so 【6】______
the cost of each article would be higher. The more you advertise,
the more【7】______ you can afford to sell your products. 【7】______
As advertisers become more and more expert at their work,
they appeal to all【8】______ to increase sales: greed, 【8】______
【9】______ , love of a bargain, fear of the disapproval of other 【9】______
people, etc.
However, more and more customers are also becoming
suspicious of and【10】______ to high-powered advertising. 【10】______
This is producing a deliberately modest type of advertisement. Please move on to Section B.
【6】
When you see a clever advertisement in a newspaper, do you say to yourself, "Ah, that’s good. I’d like to have one of those"? Or do you say, "What lies are they telling this time? It can’t be very good or they wouldn’t have to advertise it so cleverly?" Both types of people exist: the first are optimists; the second pessimists and realists. Then, how should one deal with advertisements?
An intelligent person will try to get as much help as he can from advertisements without allowing himself to be influenced against his own interests by them. To do this, he will find out something about the laws regulating advertising in the country in which he lives. Secondly, he will try to learn, from experience and from books, what one can believe in advertisements. When an article claims to be "the best in the world", or to offer "the best value for money in the country", is there any way of proving, or disproving, these claims? If there is not, they can simply be ignored.
Advertising can be extremely useful if they are honest. If the advertisements are true and accurate, the customers will be satisfied and will probably buy from the same firm next time and advise their friends and acquaintances to do the same. They save a lot of time and trouble by putting sellers in touch with buyers in a quick and simple way. The dishonest advertiser hopes to sell his goods quickly and to make a large profit on them before the customers’ reactions begin. He knows that no customers will buy from him a second time, that none will recommend his products to their friends. But there are also semi-dishonest advertisers who make claims for their products which they know perfectly well to be incapable of verification.
If there was no advertising, fewer goods would be sold, so the cost of each article would be higher. The more you advertise, the more cheaply you can afford to sell your products. Advertising also encourages makers to improve their goods continually. As advertisers become more and more expert at their work, they appeal to all the human emotions in the effort to increase sales: greed, jealousy, love of a bargain, fear of the disapproval of other people, fear of ill health, the desire to catch a husband, the desire to show off, and many others. But more and more customers are also becoming suspicious of and resistant to high-powered advertising. This is producing, in highly sophisticated countries, a deliberately modest type of advertisements that is intended to disarm the suspicions of sophisticates by giving an impression of absolute sincerity, or even of deliberate understatement.
选项
答案
fewer goods
解析
没有广告的后果是商品卖得少,因为中心词是goods,所以只能用few的比较级fewer。
转载请注明原文地址:https://kaotiyun.com/show/a4aO777K
0
专业英语八级
相关试题推荐
______isdefinedasthescientificstudyoflanguage,studyinglanguagesingeneral.
Untilrecently,theLouvre,France’siconicmuseumwouldn’thavedreamedofrollingouttheredcarpetforinternationalpartygo
A、IsraelisoptimisticaboutU.S.-sponsoredpeacetalks.B、TheUNSecurityCouncildidnotagreeonapresidentialstatementco
Who’stoblamefortheapproximately$2agallonmostAmericanspaidforgasolineontheirThanksgivingDaytravels?Toquote
"What’sdonecannotbeundone,"moanedLadyMacbethinherfamoussleepwalkingscene.Ifshewokeupinthe21stcentury,shewo
ThisglobalmenaceispersonifiedbyawomanwhoistheStatusofLibertyandSnowQueenrolledintoone.
"We’lltrytoconvincethegovernoraboutthatidea,"hesaid,"Ihavenottalkedtohimaboutitpersonallyyet."
TheclashatConcordandLexingtonwas______.
美国华裔子女几乎都走过这样一段路。上初中高中时,特别反感父母给予的中国教育,彼此瞧不起具有中国背景的同代人。这段时间,华裔父母最紧张、最迷失,纷纷检讨自我教育的失败。然而,到了大学,事情却发生变化。做得越过分的孩子,越与有华裔背景的同学交往,不是因为他们与
随机试题
Amoment’sdrillingbythedentistsmaymakeusnervousandupset.Manyofuscannotstandpain.Toavoidthepainofadrillin
伤寒患者的隔离期为
张某是专业摄影师,欲赴日本探亲,邻居陈某特别委托张某购买SONY摄像机一部。2个月后,张某回国,带回SONY摄像机一台,价值1万元,送至陈某家。但此时陈某已经去世,陈某的儿子以父亲已去世为由拒绝收下摄像机。请回答下面的问题。
下列关于老年人设施建筑选址的说明中,错误的是:
与其他金融机构相比,商业银行的一个最明显特征是()。
下列各句中没有语病的一句是()。
“移情说”的提出者是()。
(1)因公受伤(2)法院诉讼(3)未签合同(4)工作难找(5)进城务工
()是衡量买者参与市场的收益。
Inthe1960s,DouglasMcGregor,oneofthekeythinkersintheartofmanagement,developedthenowfamousTheoryXandTheoryY
最新回复
(
0
)