首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
In recent years U. S. consumers have migrated away from large national brands in favor of smaller, private-label foods. During
In recent years U. S. consumers have migrated away from large national brands in favor of smaller, private-label foods. During
admin
2022-02-15
20
问题
In recent years U. S. consumers have migrated away from large national brands in favor of smaller, private-label foods. During the pandemic, that trend has been【B1】________A new study suggests that deep-seated emotional responses to contagious disease are【B2】________the shift.
Much research over the years has shown that people【B3】________to contagious disease with disgust and【B4】________: They instinctively want to【B5】________the threat, and that impulse can cause them to shop less and consume less. But across two large empirical analyses and four experiments, the researchers showed that a second emotion—fear—is also【B6】________, mediating the【B7】________on consumption patterns.
Analyzing data from 2009 through 2014 from Google Flu Trends, and Nielsen Consumer panels, they found that people bought more items when the【B8】________of influenza was high in their state, and they【B9】________products that were familiar. If a household had【B10】________favored a certain brand, that preference was more pronounced during spikes of flu.
And on an aggregate level, sales of well-known national brands rose disproportionately during outbreaks,【B11】________less-familiar ones. Even less-familiar variations on well-known brands—tiramisu Oreos, say—【B12】________a hit.
The threat of contagion creates uncertainty and a【B13】________of losing control, the researchers explain, and when trying to regain control, people【B14】________out the trusted and familiar. The lab experiments showed that this response is【B15】________to communicable diseases and that it also held for nonfood products,【B16】________ headphones. Marketing managers should take note not just during the pandemic【B17】________beyond.
The researchers write; "If a product is novel, marketers might be better served【B18】________it in the summer months, when people are less【B19】________to encounter contagious cues and are more receptive to novelty, "【B20】________for familiar products, the converse may be true.
【B1】
选项
A、converting
B、reversing
C、transferring
D、transmitting
答案
[B]
解析
本题考查动词辨析。四个选项分别为[A]converting“(使)转变,转换,转化”;[B]reversing“反转,颠倒,彻底转变,使完全相反”;[C]transferring“转移”;[D]transmitting“传送,输送,传播,传染”。根据后文,“如果一个家庭过去一直偏爱某一品牌,那么这种偏好在疫情高峰期间会更加明显”,由此得知在疫情期间上述趋势正在逆转。故选项[B]正确。
转载请注明原文地址:https://kaotiyun.com/show/aImZ777K
0
考研英语一
相关试题推荐
Researchhasshownthat—inbothsexesandacrossnumerouscultures—attractivepeoplearejudgedtobesmarter,kinder,morehone
"MoneyMattersonCampus"isarecentlyreleasedstudyonfinancialliteracyamongyoungadults.Itsupportsprovidingstudents
Inrecentdecades,scientistshavebecomeincreasinglyawareoftheparttheobserver【C1】______inthescientificprocess.Inthe
Seariseasaresultofglobalwarmingwouldimmediatelythreatenthatlargefractionoftheglobelivingatsealevel.Nearlyo
Seariseasaresultofglobalwarmingwouldimmediatelythreatenthatlargefractionoftheglobelivingatsealevel.Nearlyo
Muchoftheworldshouldgoonadietin2014.Morethanathirdofadults【C1】______wereestimatedtobe【C2】______orobesein20
Womenhavelongbeenmoreinnumberthanmenoncollegecampuses.Theyalsoholdmoreadvanceddegreesthantheirmale【C1】______
HowmanyFacebookMendsdoyouhave?Forsome,theanswercanbeasignalofsocialsuccess,andthenumbersclaimedcanbeenor
ThesuccessofAugustusowedmuchtothecharacterofRomantheorizingaboutthestate.TheRomansdidnotproduceambitiousblu
ThesuccessofAugustusowedmuchtothecharacterofRomantheorizingaboutthestate.TheRomansdidnotproduceambitiousblu
随机试题
下列关于学生伤害事故责任的说法正确的是()
自2013年以来,云南省昆明市在全省率先实施了城乡居民大病医保政策。最大亮点是,参保居民每年只需缴费50元,个人无须再自付费购买大病补充医保,即可享受到城乡居民基本医疗保险和大病补充医疗保险。而截至2014年,除迪庆藏族自治州正在制订方案外,其余15个州市
在完全竞争的要素市场上,生产要素的市场价格是由()所决定的。
在进行市场分析时,市场结构可分为()。
石灰不适用于()。
医师在执行过程中因过失、错误或疏漏而导致了第三人损失,这是( )的表现。
《上海县竹枝词》有诗云:“卅年求富更求强,造炮成船法仿洋。海面未收功一战,总归虚牝掷金黄。”与上述内容有关的历史事件是()。
甲村有部分荒山未发包,本村集体经济组织以外的乙企业想承包该荒山。对此,下列表述正确的是()
CiscoPIX525防火墙能够进行操作系统映象更新、口令恢复等操作的模式是()。
OneofthefeaturesofLondonisthenumberofbigstores,mostofwhicharetobefoundinorneartheWestEnd.Theyarevast
最新回复
(
0
)