Television pitchmen for products like Pajama Jeans and lighted slippers once tried to get viewers to place their orders by phone

admin2022-01-04  43

问题     Television pitchmen for products like Pajama Jeans and lighted slippers once tried to get viewers to place their orders by phone. And then they【C1】________to getting products into retail outlets with labels that screamed "As Seen on TV."【C2】________, they are trying to make impulse buying even easier by【C3】________with new technologies.
    Mr. Harrington, one of the "sharks" on ABC’s "Shark Tank," where entrepreneurs pitch their ideas to direct response executives, bought AsSeenOnTV.com and its【C4】________telephone number in June. The company, which says it has more than two million customers and 700,000 e-mail subscribers, is【C5】________technologies that use cellphones and【C6】________controls to enable purchases directly from a television set.
    Daily Web videos【C7】________product demonstrations are also being produced, and Facebook pages where users can buy products directly are expected to start【C8】________before the end of the year. "We anticipate most of our sellers being excited about this as a whole new way to generate products and【C9】________, " Mr. Harrington said. AsSeenonTV.com lists 650 products from【C10】________sellers.
    In the online videos, spokesmen like the former professional wrestler Hulk Hogan and some famous entertainers will【C11】________product demonstrations. "It’s much like what makes a home shopping network work—it’s a visual, it’s storytelling, it’s presenting and bringing the products to life," Mr. Harrington said.
    Another development will let viewers use ordinary distant controls to buy products【C12】________a television screen by clicking a【C13】________that opens a purchase window. Advertisers will also be able to【C14】________which commercials led to purchases. The goal, the chief executive of Delivery Agent Mr. Fitzsimmons said, is to have a "widespread【C15】________mechanism for television."
    Direct response marketers say they are【C16】________watching the new technologies. Realizing that television only is not【C17】________, they refer to web at the same time.【C18】________online, marketers can sell products more cheaply since they eliminate the【C19】________for someone to take a phone order. "Television marketing【C20】________consumers to go to the Web and make purchases online or make purchases to their phone," Mr. Harrington said.
【C20】

选项 A、irritates
B、prevents
C、suggests
D、fuels

答案D

解析 消费者“上网进行网上购买或打电话订购”是因为他们看到电视上的营销广告。电视营销对消费者消费有促进作用,故答案为D项fuels“激起”。电视营销的作用是促使人们去消费,而不是激怒消费者,A项irritates“激怒”不对。而B项suggests表示“建议”时,只能接doing sth.的形式,没有suggest sb.to do…这样的短语。D项prevents“阻止”同样不用于prevent sb.to do…结构,一般接介词from构成prevent…from…搭配。
转载请注明原文地址:https://kaotiyun.com/show/cOY4777K
0

最新回复(0)