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考研
Translate the following text into Chinese. Write your translation neatly on the ANSWER SHEET.(15 points) The supermarket is
Translate the following text into Chinese. Write your translation neatly on the ANSWER SHEET.(15 points) The supermarket is
admin
2016-04-06
39
问题
Translate the following text into Chinese. Write your translation neatly on the ANSWER SHEET.(15 points)
The supermarket is designed to urge customers into spending as much time as possible within its doors. The reason for this is simple: The longer you stay in the store, the more stuff you’ll see, and the more stuff you see, the more you’ll buy. And supermarkets contain a lot of stuff. The average supermarket, according to the Food Marketing Institute, carries some 44,000 different items, and many carry tens of thousands more. The sheer volume of available choice is enough to send shoppers into a state of information overload. According to brain-scan experiments, the demands of so much decision-making quickly become too much for us. After about 40 minutes of shopping, most people stop struggling to be rationally selective, and instead begin shopping emotionally—which is the point at which we accumulate the 50 percent of stuff in our cart that we never intended buying.
选项
答案
超市布局设计的目的是促使顾客尽可能长时间的在店内逗留。这一原因很简单:你在店内逗留时间越长,你接触到的商品就会越多,而接触到的商品越多,你购买的就会越多。超布中有无数的商品。根据食品营销协会的统计,普通超市出售大约44 000种不同的商品,而且很多超市销售的商品成千上万。大量的信息足以使顾客的大脑超负荷。对大脑进行扫描的实验表明,如此多的决策迅速给我们带来了很大负担。在超市中逗留大约40分钟后,大多数购物者不再根据理性做出选择,而是开始进行随性购物——这就是为什么购物车中有一半商品是我们一开始根本没打算买的。
解析
转载请注明原文地址:https://kaotiyun.com/show/czoZ777K
0
考研英语一
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