首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The most obvious purpose of advertising is to inform the consumer of available products or services. The second (31) ______ is t
The most obvious purpose of advertising is to inform the consumer of available products or services. The second (31) ______ is t
admin
2013-05-14
53
问题
The most obvious purpose of advertising is to inform the consumer of available products or services. The second (31) ______ is to sell the product. The second purpose might be more important to the manufacturers than the(32) ______. The manufacturers go beyond only telling consumers about their products. They also try to persuade customers to buy the (33) ______ by creating a desire (34) ______ it. Because of advertisement, consumers think that they want something that they do not need. After buying something, the purchaser cannot always explain why it was (35)______.
Even (36) ______the purchaser probably does not know why he or she bought something, the manufactures (37) ______. Manufacturers have analyzed the business of (38)______ and buying. They know all the different motives that influence a consumer’s purchase— some rational and (39) ______ emotional. Furthermore, they take advantage of this (40) ______.
Why (41) ______ so many products displayed at the checkout counters in grocery stores? The store management has some good (42) ______. By the time the customer is (43) ______ to pay for a purchase, he or she has already made rational, thought - out decisions (44) _____ what he or she needs and wants to buy. The (45) ______ feels that he or she has done a good job of choosing the items. The shopper is especially vulnerable at this point. The (46) ______ of candy, chewing gum, and magazines are very attractive. They persuade the purchaser to buy something for emotional, not (47) ______ motives. For example, the customer neither needs nor plans to buy candy, but while the customer is standing, waiting to pay money, he or she may suddenly decide to buy (48) ______. This is exactly (49) the store and the manufacturer hope that the customer will (50) ______. The customer follows their plan.
选项
答案
knowledge
解析
转载请注明原文地址:https://kaotiyun.com/show/kJXd777K
本试题收录于:
公共英语五级笔试题库公共英语(PETS)分类
0
公共英语五级笔试
公共英语(PETS)
相关试题推荐
Iheardmanyparentscomplainingthattheirteenagechildrenarerebelling,Iwishitwereso.Atyourageyououghttobegrowin
PlayPlayistheprincipalbusinessofchildhood,andinrecentyearsresearchhasshownthegreatimportanceofplayinthe
In1816itseemedinevitablethatSouthernstateswouldbreakawayfromtheUnion.
OnSleepBaekelandandHartmannreportthatthe"shortsleepers"hadbeenmoreorlessaverageintheirsleepneedsuntilth
A.bykeepingitsoriginalshapeandcolorB.inthelifeofcutflowersC.toproducecarbondioxideD.foraslongaspossibleE.b
Wehadtoturntodriedmilkasfreshmilkwasn’tavailable.
DiscussionTopic:BuyingaHouseNow,...(saythenamesofCandidateAandCandidateB),hereisalistoffactorstoconsiderw
Thegoldenrulesforfirepreventionare"awareness","precaution"and"escape".
______hasadriverseatthatcanbeadjustedtofitmostpeople?______ismostlikelytosufferdamagetothepetrolsupplyin
Whydidthewomangotoseeherdoctor?
随机试题
隧道按面积分为小断面、中等断面、大断面和特大断面隧道,其中小断面的面积范围是()m2。
简述数据库系统阶段数据管理的特点。
Oneofthemostimportantfeaturesthatdistinguishesreadingfromlisteningisthenatureoftheaudience.【C1】______thewriter
3~6个月时,佝偻病患儿多见的骨骼改变是
人体内不能促进胰岛素分泌的是()
美国人汤姆今年9岁,6岁时随父母到中国定居,今年5月其父母在一次车祸中丧生,现其住所在法国的叔叔和英国国籍的姨妈为其监护权产生纠纷,遂诉至我国法院,我国法院应适用何国法律处理该案?()
外国投资者在并购后所设外商投资企业注册资本中的出资比例高于20%的,该企业享受外商投资企业待遇。( )
下列选项中,不属于西洋乐器的是()。
防范理财“陷阱”,不仅是投资者个人的大事,也应当成为金融机构_________的职责。既是对投资者负责,也是_________金融机构自身品牌和形象的需要。依次填入画横线部分最恰当的一项是()。
假定输入的字符串中只包含字母和’’*’’号。请编写函数fun,它的功能是:使字符串中尾部的’’*’’号不得多于n个;若多于n个,则删除多余的’’*’’号;若少于或等于n个,则什么也不做,字符串中间和前面的’’*’’号不删除。例如,字符串中的内容为
最新回复
(
0
)