首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The most obvious purpose of advertising is to inform the consumer of available products or services. The second (31) ______ is t
The most obvious purpose of advertising is to inform the consumer of available products or services. The second (31) ______ is t
admin
2013-05-14
45
问题
The most obvious purpose of advertising is to inform the consumer of available products or services. The second (31) ______ is to sell the product. The second purpose might be more important to the manufacturers than the(32) ______. The manufacturers go beyond only telling consumers about their products. They also try to persuade customers to buy the (33) ______ by creating a desire (34) ______ it. Because of advertisement, consumers think that they want something that they do not need. After buying something, the purchaser cannot always explain why it was (35)______.
Even (36) ______the purchaser probably does not know why he or she bought something, the manufactures (37) ______. Manufacturers have analyzed the business of (38)______ and buying. They know all the different motives that influence a consumer’s purchase— some rational and (39) ______ emotional. Furthermore, they take advantage of this (40) ______.
Why (41) ______ so many products displayed at the checkout counters in grocery stores? The store management has some good (42) ______. By the time the customer is (43) ______ to pay for a purchase, he or she has already made rational, thought - out decisions (44) _____ what he or she needs and wants to buy. The (45) ______ feels that he or she has done a good job of choosing the items. The shopper is especially vulnerable at this point. The (46) ______ of candy, chewing gum, and magazines are very attractive. They persuade the purchaser to buy something for emotional, not (47) ______ motives. For example, the customer neither needs nor plans to buy candy, but while the customer is standing, waiting to pay money, he or she may suddenly decide to buy (48) ______. This is exactly (49) the store and the manufacturer hope that the customer will (50) ______. The customer follows their plan.
选项
答案
knowledge
解析
转载请注明原文地址:https://kaotiyun.com/show/kJXd777K
本试题收录于:
公共英语五级笔试题库公共英语(PETS)分类
0
公共英语五级笔试
公共英语(PETS)
相关试题推荐
USBlacksHard-hitbyCancerDeathratesforcancerarefallingforallAmericans,butblackAmericansarestillmorelikely
DuringtheSARSperiod,itisespeciallyimportanttoventilatetheroom.
Thiskindofanimalsareonthevergeofextinction,becausesomanyarebeingkilledfortheirfur.
USBlacksHard-hitbyCancerDeathratesforcancerarefallingforallAmericans,butblackAmericansarestillmorelikely
Asbothareligionandasocialforce,PuritanismhasmadeawidespreadinfluenceinthelinkedStates.
DiscussionTopic:BuyingaHouseNow,...(saythenamesofCandidateAandCandidateB),hereisalistoffactorstoconsiderw
______hasafamedatingbacktoRomantimes?______producesawinewhichiscalledbydifferentnamesinothercountries?
AUCSFstudyhasrevealednewinformationabouthowthebraindirectsthebodytomakemovements.Thekeyfactoris"noise"int
Howmanylanguagesareusedthroughouttheworldtoday?
Howmanylanguagesareusedthroughouttheworldtoday?
随机试题
按照牙体缺损由小到大的程度,牙体缺损程度最大时应选用
期门穴位于胸部,前正中线旁开4寸
纳税人被工商行政管理机关吊销营业执照的,应当自营业执照被吊销之日起30日内,向原税务登记机关申报办理注销税务登记。()
农业产业化经营的组织模式,不包括()。
根据政府采购法律制度的规定,采购文件要求中标或者成交供应商提交履约保证金的,供应商可以选择的支付方式有()。
权威型教养方式下成长的孩子,往往具有如下特点()。
关于侦查权的归属,下列哪项说法是错误的?()
从现在开始,建设节约型社会,我们要着力抓好以下哪几个方面的工作?()
劳动群众集体所有制经济是由()共同占有生产资料的一种公有制形式。
Itwas6:40inthemorningandnearlyallofthedoctorsattendingthemedicalconferencehadassembledforthefirstsessionof
最新回复
(
0
)