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Beauty is big business in China. The country’s cosmetics market is worth $26 billion a year, making it the third-biggest in the
Beauty is big business in China. The country’s cosmetics market is worth $26 billion a year, making it the third-biggest in the
admin
2017-02-17
54
问题
Beauty is big business in China. The country’s cosmetics market is worth $26 billion a year, making it the third-biggest in the world. Euromonitor, a research firm, believes it will grow 8% each year from now to 2017.
It would seem【C1】______then, that some of the world’s best-known brands are giving up on such an【C2】______market. This week L’Oreal of France, the world’s biggest cosmetics firm, said that it will stop selling its Garnier line of beauty products in China. This came on the【C3】______of an announcement by Revlon, an American【C4】______that it would leave the country altogether.
L’Oreal insists that this is not a step【C5】______from the Chinese market, of which it【C6】______an 11% share, but rather a【C7】______in strategy. It says it will henceforth【C8】______selling Chinese consumers its L’Oreal Paris and Maybelline New York lines. Revlon has done rather less well in China, which【C9】______a tiny share of its global【C10】______. It is said to have【C11】______a big fall in sales in recent months and【C12】______this on a slowing Chinese economy.
A few years ago, when China’s annual GDP growth was in double digits and its consumers had【C13】______begun to fill their repressed desire for foreign luxury, the firms that sold it set themselves ambitious targets. Now China is coming to【C14】______a more normal emerging market: still with much potential for growth,【C15】______with no guarantee that every【C16】______foreign product entering it will get a piece of the action. Consumers are becoming more【C17】______, and are increasingly unwilling to pay extra money for all but the very best brands.
At the same time costs are high. Wages for "beauty assistants" and other saleswomen are【C18】______at double-digit rates annually. Marketing in such a huge and diverse country, are【C19】______To cap it all, Chinese cosmetics firms are quickly catching up with the foreign ones.
As the costs rise and the【C20】______slows, L’Oreal and Revlon are unlikely to be the last foreign cosmetics firms to think again about their ambitions in China
【C8】
选项
A、depend on
B、concentrate on
C、yield to
D、correspond to
答案
B
解析
前文讲欧莱雅停止在中国销售卡尼尔系列,本句后半句则说该公司将向中国消费者销售其旗下另外两个品牌系列。三个系列去掉一个,从策略上来讲无疑是将精力更集中于留下的两个品牌。因此选B项concentrate on“将……集中于……”。
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0
考研英语一
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