首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Some consumer researchers distinguish【C1】______" rational" motives and "emotional"(or "non-rational" motives. They use the term
Some consumer researchers distinguish【C1】______" rational" motives and "emotional"(or "non-rational" motives. They use the term
admin
2015-05-12
27
问题
Some consumer researchers distinguish【C1】______" rational" motives and "emotional"(or "non-rational" motives. They use the term "rationality"【C2】______the traditional economic sense that assumes【C3】______consumers behave rationally when they carefully consider all alternatives【C4】______choose those that give them the greatest utility(i. e. , satisfaction).【C5】______a marketing context, the term " rationality" implies that the consumer selects goods based【C6】______ totally objective criteria, such【C7】______size, weight, price, and so on. "Emotional" motives imply the selection of goods【C8】______to personal or subjective criteria — the desire【C9】______individuality, pride, fear, affection or status.
The assumption underlying this distinction is【C10】______subjective or emotional criteria do not maximize utility or satisfaction.【C11】______, it is reasonable to assume that consumers always attempt to select alternatives that,【C12】______their view, serve to maximize satisfaction. Obviously, the assessment of satisfaction is a very personal process, based【C13】______the individual’s own needs as【C14】______as on past behavioral, social, and learning experiences. What may appear【C15】______irrational to an outside observer may be perfectly rational【C16】______the context of the consumer’s own psychological field. For example, a product purchased to enhance one’s self-image(such as a fragrance)is a perfectly rational form of consumer behavior.【C17】______behavior did not appear rational to the person who undertakes it【C18】______the time that it is undertaken, obviously he or she would not do it.【C19】______the distinction between rational and emotional motives does not appear to be warranted.
Some researchers go so far【C20】______to suggest that emphasis on "needs" obscures the rational, or conscious, nature of most consumer motivation. They claim that consumers act consciously to maximize their gains and minimize their losses; that they act not from subconscious drives but from rational preferences, or what they perceive to be in their own best interests.
【C20】
选项
A、well
B、as
C、then
D、but
答案
B
解析
习惯搭配。so…as to结构,后面跟不定式作状语。
转载请注明原文地址:https://kaotiyun.com/show/kzMO777K
本试题收录于:
CATTI二级笔译综合能力题库翻译专业资格(CATTI)分类
0
CATTI二级笔译综合能力
翻译专业资格(CATTI)
相关试题推荐
Ofalltheareasoflearningthemostimportantisthedevelopmentofattitudes.Emotionalreactionsaswellaslogicalthought
Ofalltheareasoflearningthemostimportantisthedevelopmentofattitudes.Emotionalreactionsaswellaslogicalthought
Ofalltheareasoflearningthemostimportantisthedevelopmentofattitudes.Emotionalreactionsaswellaslogicalthought
Ofalltheareasoflearningthemostimportantisthedevelopmentofattitudes.Emotionalreactionsaswellaslogicalthought
AseriesofstudiesintheJournalofConsumerResearchexploredobservers’reactionstopeoplewhobroke_________normsonlysli
Teachersneedtobeawareoftheemotional,intellectual,andphysicalchangesthatyoungadultsexperience.Andtheyalsoneed
Teachersneedtobeawareoftheemotional,intellectual,andphysicalchangesthatyoungadultsexperience.Andtheyalsoneed
Teachersneedtobeawareoftheemotional,intellectual,andphysicalchangesthatyoungadultsexperience.Andtheyalsoneed
随机试题
A、糊精B、淀粉C、羧甲基淀粉钠D、硬脂酸镁E、微晶纤维素粉末直接压片用的填充剂、干黏合剂
全口义齿修复在拔牙后A.1个月左右B.2个月左右C.3个月左右D.5个月左右E.半年
A.错误的认知B.错误的学习C.潜意识中的冲突D.生理中介紊乱E.自我实现受阻
A.支原体肺炎B.肺炎链球菌肺炎C.慢性支气管炎急性发作期D.支气管哮喘E.支气管扩张症病变肺部叩诊浊音,语颤增强,闻及支气管呼吸音,常见于()
唐某刚满16岁周岁即被应聘于甲施工单位,则下列说法中,正确的是()。
《商业银行法》规定,商业银行贷款余额与存款余额的比例()。
下列各项适用于集权型财务管理体制的情况有()。
2013年全国公共财政收入129143亿元,比上年增长10.1%,完成全年收入预算并略有超收。2013年,中央财政收入经历了先降后升的“V型”反转,全年收入60174亿元,同比增长7.1%;地方本级财政收入68969亿元,同比增长12.9%。财政收入中,
PleasejoinusforcocktailstocelebratethepublicationofChefMelindaWaterston’sRecipesforRainyDays:ACookbookMyrtle
Momenjoyedherselfsomuch______shewasonvacationinFrancewithdadlastyear.
最新回复
(
0
)