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  3. IKEA is a Swedish furniture and home products retailer that has stores all over the world. It is famous for well-priced flat pac

IKEA is a Swedish furniture and home products retailer that has stores all over the world. It is famous for well-priced flat pac

admin2023-01-30  31
问题     IKEA is a Swedish furniture and home products retailer that has stores all over the world. It is famous for well-priced flat pack furniture that customers assemble at home. It also sells accessories and bathroom and kitchen items. 70% of IKEA’s 2018 products were either renewable or recycled. The world’s largest furniture retailer is undertaking many eco-friendly initiatives.
    We all know about climate change. Our environment is in danger, and there is no denying it. That’s why it’s refreshing to see big companies seeking to make a change.
    A spokesperson for the world’s largest furniture retailer revealed that 60% of IKEA’s 2018 products were made out of renewable materials, while 10% contain recycled materials.
    "With our scale and influence, we have the potential to inspire more than 1 billion people to stay together for sustainable development and use a limited resource to live a better life. We are committed to taking the lead in working with everyone, including our raw material suppliers, customers, and partners," said Inter IKEA CEO Torbjorn Loof.
    Renewable and recycled materials are not the only eco-friendly measures IKEA is taking. The company recently unveiled faucets that save over 90% of water and textiles that help purify the air in your home.
    "To achieve true recycling means meeting people’s changing lifestyles, extending product life, and using resources in a smarter way," said Lena Pripp-Kovac, Sustainability Manager at Inter IKEA.
    IKEA has also recently gotten into the solar panel business providing solar panels across 17 outlets in the UK. The firm collaborated with the UNHCR to develop a low-cost DIY house with a solar panel roof.
    IKEA has also been exploring furniture rental and repurchase services, which are better than simply buying and discarding furniture. "Consumers in different cities have different interests in this area. For example, in London, many people live far away from work and do not want to buy a house, so renting a house is very common, so their interest in furniture rental is also high," said IKEA CEO Jesper Brodin.
    These initiatives are all impressive and prove the firm’s dedication to preserving the environment. Now, if only all other companies would follow suit.

What is IKEA able to do according to Inter IKEA CEO Torbjorn Loof?
选项 A、Enlarge IKEA’s scale and influence in the industry.
B、Inspire people to work together for a better environment.
C、Attract more raw material suppliers, customers, and partners.
D、Take the lead in working with IKEA’s competitors.
答案B
解析 由题干中的Torbjorn  Loof定位到第四段首句。细节辨认题。第四段中，国际宜家公司的首席执行官托比约恩.洛夫提出，以我们的规模和影响力，我们有潜力激励超过10亿人来为可持续发展一起努力，使用有限的资源去过更好的生活。即激励人们为环保一起行动，答案为B)。
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