首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The poor old consumer! We’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisel
The poor old consumer! We’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisel
admin
2019-09-18
83
问题
The poor old consumer! We’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisely because of the heavy advertising that consumer goods are so cheap. But we get the wrong idea if we think the only purpose of advertising is to sell goods. Another equally important function is to inform. A great deal of the knowledge we have about household goods derives largely from the advertisements we read. Advertisements introduce us to new products or remind us of the existence of ones we already know about. Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc., from an advertisement.
Lots of people pretend that they never read advertisements, but this claim may be seriously doubted. It is hardly possible not to read advertisements these days. And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements. Would you enjoy gazing at a blank wall or reading railway bylaws while waiting for a train? Would you like to read only closely-printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a dull wall or a newspaper full of the daily ration of calamities.
We must not forget, either, that advertising makes a positive contribution to our pockets. Newspapers, commercial radio station and television companies could not survive without this source of revenue. The fact that we pay so little for our daily paper, or can enjoy so many broadcast programs is due entirely to the money spent by advertisers. Just think what a newspaper would cost if we had to pay its full price!
Another thing we mustn’t forget is the "small ads", which are in virtually every newspaper and magazine. What a tremendously useful service they perform for the community! Just about anything can be accomplished through these columns. For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the "hatch, match and dispatch" column but by far the most fascinating section is the personal or "agony" column. No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature. It’s the best advertisement for advertising there is!
What does advertising do with the products we already know about?
选项
A、To introduce their new functions.
B、To compare them with new products of the same sort.
C、To tell that they are still available.
D、To correct any impropriate information about them.
答案
C
解析
原文该句中的or remind...表明广告让顾客知道商品仍“存在”,即该商品还有得卖,C为答案。
转载请注明原文地址:https://kaotiyun.com/show/n3W7777K
0
大学英语六级
相关试题推荐
Oncetheydecidedtohavechildren,MiShelandCarlMeissnertackledthenextbigissue:Shouldtheytrytohaveagirl?Itwas
RenewableEnergy[A]Inthepastcentury,ithasbeenseenthattheconsumptionofnon-renewablesourcesofenergyhascausedmo
Ifyougodowntothewoodstoday,youmaymeethigh-techtrees—geneticallymodifiedtospeedtheirgrowthorimprovethequalit
A、Theycaninformtheirfriendsofwhatishappeningintheirlives.B、Theycanpresentpoliticalandotherideasfreely.C、They
AmericansEugeneFama,LarsPeterHansenandRobertShillerwontheNobelPrizeforeconomicsonMondayfordevelopingmethodst
Individualsandbusinesseshavelegalprotectionforintellectualpropertytheycreateandown.Intellectualproperty【C1】______f
Manycountrieshaveaholidaytocelebrateworkers’rightsonoraroundMay1,butLabourDayinCanadaiscelebratedonthefir
JasonBraddockknewhehadtopayforhiscollegeeducation,sohewenttowork.Hisfirstjobwaswithhismotherandauntwhen
TheIndustrialRevolution[A]TheIndustrialRevolutionisthenamegiventothemassivesocial,economic,andtechnologicalchan
DoBritain’sEnergyFirmsServethePublicInterest?[A]Capitalismisthebestandworstofsystems.Lefttoitself,itwillemb
随机试题
绞窄性斜疝在行肠切除吻合术后应行
Itwillbestilltwohoursbeforemyflightarrives,soIdecidetobuyamagazine________time.
目前,我国教育界普遍认为教学过程包括激发学习动机、领会知识、巩固知识、运用知识、检查知识五大阶段,其中()是教学的中心环节。
某元素的最高氧化值为+6,其氧化物的水化物为强酸,而原子半径是同族中最小的,该元素是()。
某公司是一家高新技术企业,目前正在进行股份制改造。公司高层决定以此为契机,对公司进行重新设计,并着力进行组织文化建设,以形成鼓励创新和民主参与的文化。为此,公司决定聘请某著名管理咨询公司帮助公司进行变革。双方商定,在组织结构设计中,应重点考虑公司战略、管理
韦纳提出可以根据三个维度对成败进行归因分析:内外、稳定性和()
张老师原计划10天改250份试卷,现要提前5天完成,每天平均要比原计划多阅几份卷子?()
阿小和阿大两人相距90千米,如果相向而行,3小时相遇,如果同向而行则15小时阿小追上阿大。当阿小与阿大同向而行,阿小行了135千米时,阿大突然提速,阿小又用了15小时才追上阿大,问此时阿小与阿大的速度每小时相差多少千米?()
实践标准的确定性是指()
已知B是n阶矩阵,满足B2=E(此时矩阵B称为对合矩阵).求B的特征值的取值范围.
最新回复
(
0
)