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  3. One of the many pleasures of watching Mad Men, a television drama about the advertising industry in the early 1960s,is examining

One of the many pleasures of watching Mad Men, a television drama about the advertising industry in the early 1960s,is examining

admin2014-09-05  31
问题     One of the many pleasures of watching Mad Men, a television drama about the advertising industry in the early 1960s,is examining the ways in which office life has changed over the years. One obvious change makes people feel good about themselves: they no longer treat women as second-class citizens. But the other obvious change makes them feel a bit more uneasy: they have lost the art of enjoying themselves at work.
    The ad-men in those days enjoyed simple pleasures. They puffed away at their desks. They drank throughout the day. They had affairs with their colleagues. They socialised not in order to bond,but in order to get drunk. Nowadays many companies are obsessed with fun. Software firms in Silicon Valley have installed rock-climbing walls in their reception areas and put inflatable animals in their offices, Wal-Mart orders its cashiers to smile at all and sundry. The cult of fun has spread like some disgusting haemorrhagic disease.
    This cult of fun is driven by three of the most popular management fads of the moment: empowerment, engagement and creativity. Many companies pride themselves on devolving power to front-line workers. But surveys show that only 20% of workers are "fully engaged with their job". Even fewer are creative. Managers hope that " fun" will magically make workers more engaged and creative. But the problem is that as soon as fun becomes part of a corporate strategy it ceases to be fun and becomes its opposite—at best an empty shell and at worst a tiresome imposition.
    The most unpleasant thing about the fashion for fun is that it is mixed with a large dose of pressure. Boston Pizza encourages workers to send" golden bananas "to colleagues who are "having fun while being the best". Behind the"fun"there often lurks some crude management thinking: a desire to brand the company as better than its rivals, or a plan to boost productivity through team-building. Twitter even boasts that it has "worked hard to create an environment that spawns productivity and happiness".
    While imposing fake fun on their employees, companies are battling against the real thing. Many force smokers to huddle outside like furtive criminals. Few allow their employees to drink at lunch time, let alone earlier in the day. A regiment of busybodies—from lawyers to human resources functionaries—is waging war on office romance, particularly between people of different ranks.
    The merchants of fake fun have met some resistance. When Wal-Mart tried to impose alien rules on its German staff—such as compulsory smiling and a ban on affairs with coworkers—it touched off a guerrilla war that ended only when the supermarket chain announced it was pulling out of Germany in 2006. But such victories are rare. For most wage slaves forced to pretend they are having fun at work, the only relief is to poke fun at their tormentors. Mad Men reminds people of a world they have lost—a world where bosses did not think that" fun" was a management tool and where employees could happily quaff Scotch at noon. Cheers to that.
Which of the following statements can Not be inferred from paragraphs 3 and 4?
选项 A、Companies are competing each other in creating fun.
B、Fun has been turned into a means as achieving corporate strategy.
C、Empowerment,engagement and creativity are nothing but empty concepts.
D、Twitter prides itself in promoting the happiness as well as the productivity.
答案C
解析 第三段和第四段是文章的主体，作者剖析了“快乐崇拜”背后的深意，揭示了员工快乐不起来的原因。其中说理论证、引用论证非常多，很适合考查推理引申题。[A]来自于原文第四段的一句话a desire to brand the company as better than its rivals，各个公司绞尽脑汁想出“快乐”的方法，“快乐”也已经成了企业在竞争中成功的砝码。[B]揭示了公司想出的快乐方法却不能让员工快乐的原因，就是快乐本身不是公司追求的目的，而是实现企业战略目标的手段。[C]提到了第三段里几个关键词，empowerment，engagement，creativity。原文说这是时下最流行的管理理念，但是在公司内部施行的效果却并不理想。但是我们不能够就此推断这理念是空洞的，无用的。[C]夸大其词。根据[D]的关键词Twitter锁定第四段最后一句话。第四段提到公司通过强化团队建设从而达到提高生产力的目的。引用了Twitter公司的一段话，他们认为自己的公司创造出了一种良好的气氛，这种气氛既有利于员工培养快乐情绪，又有利于提升企业生产率。虽然说话的重点应该是在生产率，而不在员工的幸福感，但是就字面意思上说[D]仍是正确的。
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