首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Next month Britons will have yet more smartphones to choose from, when devices from Wiko, a two-year-old French company, go on s
Next month Britons will have yet more smartphones to choose from, when devices from Wiko, a two-year-old French company, go on s
admin
2017-02-24
85
问题
Next month Britons will have yet more smartphones to choose from, when devices from Wiko, a two-year-old French company, go on sale. Wiko hopes that its phones, which in France start at around 70 Euros, will be as popular across Britain as at home. In 2013 nearly 7% of French first-time smartphone-buyers chose a Wiko. In early 2014 the firm claims to have been the second-biggest vendor in France.
Wiko is not alone. In both rich countries and poor ones, cheaper smartphone brands are
making inroads
. Demand for costly phones, mainly in developed economies, is slowing, but that for less expensive devices is booming. People who will buy their first smartphones today perhaps care less about the brand and more about price than the richer, keener types of a few years ago. They are like ly to pay less for a nice new smartphone than they did for their shabby old phone, because the cost of making smartphones has decreased.
The declining cost of making phones means that buyers are getting more for their money. Two years ago the median price of a smartphone was $325. Last year it was $250. This year it may be $200. The cheapest phones will become cheaper still.
All this is great for smartphone-buyers everywhere. It is less good news for the market leaders, Apple and Samsung—the only vendors making much money. Apple may evade being influenced by its operating system and apparently exceptional brand, although it has lately been selling cheaper iPhones. Samsung, which dominates the market for phones running on Google’s Android operating system, may be more vulnerable.
Granted, Samsung makes cheaper devices as well as dearer ones, and it can afford some slimming of its margins. But its problem, Mr. Jeronimo, a researcher from Internet Data Center, says, is that it carries lots of costs, in research and development and in marketing, that cheaper rivals do not.
Samsung is doubtless wise to this. Hence its attempt to push beyond the smartphone, into smart watches and wristbands, connected domestic appliances and the business market. The weather of Mobile-phone brands is variable: ask Ericsson, HTC, Motorola and Nokia—the previous successful brands. Samsung has spent buckets of gold building its name. It will not want to be replaced by the Wikos of the world.
Facing cheaper brands, Samsung feels worried because it______.
选项
A、has lost its market share of cheaper smartphones
B、has no cheaper smartphones
C、has to invest more in research and marketing
D、has to cooperate with other brands to develop cheaper smartphones
答案
C
解析
细节题。根据第五段中But its problem…is that it carries lots of costs,in research and development and in marketing,that cheaper rivals do not可知C项符合题意,选项中的invest more为carries lots of cost的同义替换。因此,正确答案是C。
转载请注明原文地址:https://kaotiyun.com/show/omU7777K
0
大学英语六级
相关试题推荐
A、It’sbeingoutdoors.B、Sheneedstodealwithdifferentpeople.C、It’ssometimesdangeroustodriveatnight.D、Shehastowor
A、Whichcountryshouldbeallowedtohavenuclearweapons.B、Thetimefortheirnextcoffeeappointment.C、Whetheritismeaning
Manydaysseemtobring【B1】______tasksandresponsibilities,allofwhichapparentlymustbetackledrightaway.Youspendaday
Adultsaregettingsmarteraboutbowsmartbabiesare.Notlongago,researcherslearnedthat4-day-oldscouldunderstand【B1】__
ItisnoteasytotalkabouttheroleofthemassmediainthisoverwhelminglysignificantphaseinEuropeanhistory.Historyan
Sowe’vealreadytalkedabitaboutthe【B1】______ofextremesportslikerock-climbing.Aspsychologists,weneedtoaskourselve
A、TheygotsuccesswiththetrackParkLife.B、TheyweredefeatedbyOasis.C、Theyweretheroughworkingclassrockers.D、They
EdgarPoe,anAmericanwriter,wasbornin1809.Hisparentswereactors.Edgarwasababywhenhisfatherleftthefamily.Hew
A、ThemanmaypickuptheglassesonWednesday.B、Theman’sglasseshavebeenfixedalready.C、Themanmaypickuptheglasseso
A、Becausesheisontheexecutivestaff.B、Becausesheisfamiliarwiththecompany.C、Becauseshehasknowledgeofmanagement.
随机试题
设对一切x有f(-x,y)=-f(x,y),D={x,y)|x2+y2≤1,y≥0},D1={x,y)|x2+y2≤1,x≥0,y≥0},则
A.栀子B.石膏C.芦根D.天花粉E.夏枯草
房地产的需求价格弹性,是建立在房地产的需求量与消费者收入量之间关系上的一个弹性概念。用来表示消费者对某种房地产需求量的相对变动对于消费者收入量的相对变动的反应程度。它是房地产需求量变化的百分比与消费者收入量变化的百分比之比。()
单调感的心理特征主要有()。
用于比较动脉血压值不相同的个体之间心脏泵血功能的常用指标是()。
公安机关对于现行犯或者重大嫌疑分子,如果有下列情形之一的,哪些可以先行拘留?()
下列人物与1776年美国《独立宣言》的起草无关的是()。
2010年我国在线教育市场规模为491.1亿元,到2015年在线教育市场突破千亿元大关,达1171亿元。与热闹的市场相对的是,行业整体面临较大的盈利困难。截至2015年年底,我国约有9500家从事互联网教育的公司,经过对其中400家在线教育平台
Besidesactiveforeignenterprisesanda【B1】numberofprivateemployers,aconsequentialnewdevelopmentwasthedevelopmentof
Singles’Day,China’sannualonlineshoppingspreeinitsseventhyear,hasextendedto232countriesandregions.
最新回复
(
0
)