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考研
Amtrak—the largest railway company in the U.S.—was experiencing a declining in ridership.【C1】________ major concerns to Amtrak a
Amtrak—the largest railway company in the U.S.—was experiencing a declining in ridership.【C1】________ major concerns to Amtrak a
admin
2022-12-26
110
问题
Amtrak—the largest railway company in the U.S.—was experiencing a declining in ridership.【C1】________ major concerns to Amtrak and its advertising agency DDB Needham, were the long-distance western routes【C2】________ridership had been declining【C3】________.
At one time, trains were the only practical way to【C4】________the vast areas of the west. Trains were fast, very luxurious, and quite convenient【C5】________to other forms of transportation existing at the time. However, times change and the automobile became America’s standard of convenience. Also, air travel had easily【C6】________itself as the fastest method of traveling great distances.【C7】________, the task for DDB Needham was to【C8】________consumers to consider other aspects of train travel in order to【C9】________their attitudes and increase the likelihood that trains would be considered【C10】________travel in the west.
Two portions of the total market were targeted: anxious fliers—those concerned with【C11】________, and travel-lovers—those【C12】________themselves relaxed, casual, and interested in the travel experiences as part of【C13】________vacation. The agency then developed a campaign that focused on travel【C14】________such as freedom, relaxation, and enjoyment of the great western outdoors. It【C15】________experiences gained by using the trains and portrayed western train trips as wonderful adventures.
Advertisements showed pictures of the beautiful scenery that【C16】________be enjoyed along some of the more famous western routes and emphasized the romantic names of some of these trains (Empire Builder, etc.). These ads were strategically placed among【C17】________oriented TV shows and programs involving nature and America in order to most【C18】________reach target audiences. Results were【C19】________. The Empire Builder, which was focused on in one ad, had a fifteen percent【C20】________in profits on its Chicago to Seattle route.
【C18】
选项
A、effectively
B、quickly
C、unquestionably
D、sufficiently
答案
A
解析
本题考查副词,考生应先定位出副词的被修饰成分为reach target audiences,四个选项分别为A项effectively(有效地,显著地)、B项quickly(快速地)、C项unquestionably(毫无疑问地)、D项sufficiently(数量上足够地)。解题的关键是分析前文的已知信息:Advertisements showed pictures of the beautiful scenery that________be enjoyed along some of the more famous western routes and emphasized the romantic names of some of these trains (Empire Builder, etc.). These ads were strategically placed among________oriented TV shows and programs involving nature and America in order to most________reach target audiences. 既然这些信息都在着重描述广告如何向消费者展示西部的美丽风光、火车的浪漫名称、美国的大自然等等,且本填空又出现在已知线索in order to之后,那么本题实际上指的就是这些广告的目标。这些广告显然是希望能够有效地打动目标消费者,而并没有线索说明是在强调quickly(快速地)、unquestionably(毫无疑问地)以及sufficiently(数量上足够地),所以最佳答案为A项effectively。
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0
考研英语二
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