首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
On September 28th Tim Cook, Apple’s chief executive, published an open letter apologising to customers for the shortcomings of t
On September 28th Tim Cook, Apple’s chief executive, published an open letter apologising to customers for the shortcomings of t
admin
2018-02-17
47
问题
On September 28th Tim Cook, Apple’s chief executive, published an open letter apologising to customers for the shortcomings of the company’s maps. Mr. Cook even directed users to alternative map apps, writing that they could be downloaded from Apple’s App Store and that Google’s and Nokia’s maps were available as web apps.
Apple’s mobile maps used to be supplied by its friend-turned-archrival, Google. But this year Apple decided to put maps of its own into iOS 6, rather than
be beholden to its foe
. The new maps are built into the iPhone, which went on sale on September 21st. The Internet has been teeming with complaints about a lack of detail and a surfeit of errors. And unlike Google’s maps, Apple’s lack public-transport information.
Maps are becoming important strategic terrain. They are more than an aid to getting from A to B. Apps based on location—to summon a taxi, say—need maps inside them. Digital maps can include countless layers of information, plus advertisements from which money can be made. There are thousands of indoor maps, too, of airports, department stores and so forth. Smart phones also act as sensors, reporting their whereabouts, which can be used to improve maps. According to comScore, a data firm, in August 95% of American iPhone owners and 83% of owners of smart phones with Google’s Android operating system used a mobile map.
Meanwhile, Apple seems to be relying on three things. The first is speedy improvement. (It is reportedly trying to hire ex-Googlers. ) The second is the embedding of useful content. Its new maps have spoken turn-by-turn driving directions, which Google’s version for the iPhone did not, as well as reviews from Yelp, a local-listings company that offers pretty full coverage of eateries and bars in America but much less elsewhere. The third is the loyalty of Apple’s fans. More than 5million iPhone 5s were sold in the first three days. Although some analysts had expected more, that still beat the previous version, the 4S, by 1 million.
Under the late Steve Jobs Apple paid fanatical attention to detail, so it is remarkable that its maps should have come up so short. But polishing its hardware was one thing; the struggle with maps "has been the first really obvious head-butting of the wall," says Carolina Milanesi of Gartner, another research firm. In a market in which brands can fall fast, that is a rare luxury.
According to the passage, which of the following is not mentioned as one of the things Apple should focus on?
选项
A、Upgrading the map as soon as possible.
B、Adding innovative features.
C、Providing free map services for loyal fans.
D、Maintaining strong link with fanatic consumers.
答案
C
解析
细节题。定位到第四段,第四段主要内容是苹果要想取得成功需要依赖的三个条件:其一是快速提高地图应用的质量,其二是在地图应用里植入实用内容,其三就是苹果拥趸的忠诚性。[C]“为苹果忠实用户提供免费地图服务”在文中没有提到,属于过度联想。其他[A][B][D]选项是原文的同义表达。
转载请注明原文地址:https://kaotiyun.com/show/qjBZ777K
0
考研英语一
相关试题推荐
ALetterofApplicationforStudyWritealetterofabout100wordsbasedonthefollowingsituation:Youwanttoapply
OnExam-orientedEducationWriteanessayof160-200wordsbasedonthedrawing.Inyouressay,youshould1)describet
Intherun-uptohislatestbudget,nothingseemedtobegoingGeorgeOsborne’sway.Theeconomywasslowingdown,bitingintot
BytheendoftheMiddleAgesthetechnologicalsystemscalledcitieshadlongsincebecomeacentralfeatureofWesternlife.I
BytheendoftheMiddleAgesthetechnologicalsystemscalledcitieshadlongsincebecomeacentralfeatureofWesternlife.I
Theworld’soldestword-processingandgraphicssystemhasnomemoryandnospellchecker.Itneedsconstantmaintenanceandcan
Weareseeingaseriesofparadoxesattheturnofthemillennium.【F1】Ontheonehand,globalizationmeansthatnationalfrontie
Summerwas,forawhile,achild’stime,conferringaninviolaterighttolaziness.Itwasaformofeducationthathadnothing
科学研究的方法与人类思维的关系——1993年英译汉及详解【F1】Themethodofscientificinvestigationisnothingbuttheexpressionofthenecessarymodeof
TheJanuaryfashionshow,calledFutureFashion,exemplifiedhowfargreendesignhascome.OrganizedbytheNewYork-basednonpr
随机试题
传统的集合运算包括()。
A.头低足高位B.去枕仰卧位C.端坐位D.半坐卧位E.俯卧位急性肺水肿患者应采取
A.匹鲁卡品(Pilocarpine)B.毒扁豆碱(Physostigmine)C.氢溴酸加兰他敏(GalantamineHv-drobromide)D.他克林(Tacrine)E.溴化新斯的明(Neostigmine)
背景资料:某施工单位承担的一项机电安装工程进入单体试运行阶段。项目部计划对一台解体出厂、现场组装的大型裂解石油气压缩机进行试运行,该压缩机转速为5850r/min。试运行前行检查,确认试运行范围内的工程,压缩机出口管道系统设计压力为11.2MPa
设置工资项目。项目名称数据类型数据长度小数位数奖金数字122
事业单位利用国有资产进行下列行为,须经主管部门审核同意后.报同级财政部门审批的是()。
美国教育家杜威认为,教育就是儿童现在生活的过程,而不是将来生活的预备。他说:“生活就是发展,而不断发展,不断成长,就是生活。”因此,最好的教育就是“从生活中学习”、“从经验中学习”。教育就是要给儿童提供保证成长或充分生活的条件。这段话要表达的中心思想是(
下列关于Word“文档窗口”的叙述中,错误的是()。
Theprojectmaintainsacurrentandapprovedsetofrequirementsoverthelifeoftheprojectbydoingthefollowing:(43)allch
Exceptionalchildrenaredifferentinsomesignificantwaysfromothersofthesameage.Forthesechildrento【C1】______tothei
最新回复
(
0
)