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Towards the end of the 1990s, more than a decade and a half after Diet Coke was first introduced, sale of Coca Cola’s best-selli
Towards the end of the 1990s, more than a decade and a half after Diet Coke was first introduced, sale of Coca Cola’s best-selli
admin
2015-11-11
36
问题
Towards the end of the 1990s, more than a decade and a half after Diet Coke was first introduced, sale of Coca Cola’s best-selling low calorie drink appeared , to slow down.
However, in the decade that followed, diet sodas grew by more than 30 percent. In 2009, sales pushed above $ 8. 5 billion for the first time. But America’s thirst for Diet Coke is running dry again-and this time it could be for good.
The diet soda slowdown isn’t merely an American thing—it’s also happening worldwide. But the future of diet colas is particularly cloudy in the United States.
Low calorie sodas are fighting a hard battle against not one but two trends among American consumers. The first is that overall soda consumption has been on the decline since before 2000. Diet sodas, though they might come sugar-and calorie-free, are still sodas, something Americans are proving less and less interested in drinking.
The second, and perhaps more significant trend, is a growing mistrust of artificial sweeteners(甜味剂). " Consumers’ attitudes towards sweeteners have really changed," said Howard Telford, an industry analyst. "There’s a very negative perception about artificial sweeteners. The industry is still trying to get its head around this. "
Comment 1
Add me to the number of people addicted to diet colas who quit drinking soda altogether. I honestly think soda is addictive and I’m happy not to be drinking it anymore.
Comment 2
Perhaps the slowdown has something more to do with the skyrocketing cost of soft drinks.
Comment 3
I LOVE diet drinks! Am I unhealthy? Who knows? I guarantee have a better physique than most 43-year-old men.
Comment 4
This is a silly and shallow piece. The reason for the fall off is simply the explosion in consumption of bottled waters and energy drinks.
Comment 5
As people learn more about health and wellness they will consume less sugar, less soda, less artificial sweeteners.
What does the author think of the prospects of diet soda sale?
选项
A、It will continue to drop.
B、It will get better soon.
C、It is hard to say for sure.
D、It may have ups and downs.
答案
A
解析
态度题。定位到第三段:健怡可乐的遇冷是全世界范围内的,但是在美国尤其命运未卜。原文用cloudy(多云的)表示前途未卜,很不光明,因此作者对此态度是A,认为它会持续下滑。
转载请注明原文地址:https://kaotiyun.com/show/rwQi777K
0
在职申硕(同等学力)英语
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