首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A、Quantitative advertising research. B、Questionnaire design. C、Research methodology. D、Interviewer training. A对话中,男士问女士对什么感兴趣,女士
A、Quantitative advertising research. B、Questionnaire design. C、Research methodology. D、Interviewer training. A对话中,男士问女士对什么感兴趣,女士
admin
2019-02-28
51
问题
M:(1)So how long have you been a market research consultant?
W: Well, I started straight after finishing university.
M: Did you study market research?
W: Yeah, and it really helped me to get into the industry. But I have to say that it’s more important to get experience in different types of market research to find out exactly what you’re interested in.
M: So what are you interested in?
W:(2)Well, at the moment, I specialize in quantitative advertising research, which means that I do two types of projects.(3)Trackers, which are ongoing projects that look at trends or customer satisfaction over a long period of time. The only problem with trackers is that it takes up a lot of your time. But you do build up a good relationship with the client. I also do a couple of ad hoc jobs which are much shorter projects.
M: What exactly do you mean by ad hoc jobs?
W: It’s basically when companies need quick answers to their questions about their consumers’ habits. They just ask for one questionnaire to be sent out, for example. So the time you spend on an ad hoc project tends to be fairly short.
M: Which do you prefer, trackers or ad hoc?
W: I like doing both, and in fact I need to do both at the same time to keep me from going crazy. I need the variety.
M: Can you just explain what process you go through with a new client?
W: Well, together we decide on the methodology and the objectives of the research. I then design a questionnaire. Once the interviewers have been briefed, I send the client a schedule and then they get back to me with deadlines. Once the final charts and tables are ready, I have to check them and organize a presentation.
M: Hmm, one last question, what do you like and dislike about your job?
W:(4)As I said, variety is important, and as for what I don’t like, it has to be the checking of charts and tables.
Questions 1 to 4 are based on the conversation you have just heard.
1. What position does the woman hold in the company?
2. What does the woman specialize in at the moment?
3. What does the woman say about trackers?
4. What does the woman dislike about her job?
选项
A、Quantitative advertising research.
B、Questionnaire design.
C、Research methodology.
D、Interviewer training.
答案
A
解析
对话中,男士问女士对什么感兴趣,女士说目前她专门研究定量广告,故答案为A)。
转载请注明原文地址:https://kaotiyun.com/show/saH7777K
0
大学英语六级
相关试题推荐
Forthispart,youareallowed30minutestowriteanessaybasedonthepicturebelow.Youshouldstartyouressaywithabrief
A、Mildcognitiveimpairmentcanbecuredbyweightlifting.B、Increasedmusclestrengthcanimprovebrainfunctioninolderadul
Geothermal(地热的)energyhasbeenusedforthousandsofyearsinsomecountriesforcookingandheating.Itissimplypowerderived
Itisafamiliarscenethesedays:employeestakingnewlylaid-offco-workersoutforaconsolationdrink.Butwhichsidedeserv
A、Becausethey’requiteimpressivewithastrongeffect.B、Becausetheyarenotsofrustratingasotherexpressions.C、Becauset
Depression[A]Inbed,youtossandturn,unabletogetagoodnight’ssleep.Youfeelanxiousandworried.There’splentytod
Withincreasingprosperity,WesternEuropeanyouthishavingaflingthatiscreatingdistinctiveconsumerandculturalpatterns
A、Heisadirectorinthecompany.B、Heisunqualifiedforhisjob.C、Heisthemanager’sclosefriend.D、Heisarelativeofth
A、Reformsonmedicalcare.B、Thefirstlevelofmedicalcare.C、Thecostofmedicalcare.D、Medicalcareinhospital.D录音中说话者提到了
随机试题
水泥包装袋两侧应根据水泥的品种采用不同的颜色印刷水泥名称和强度等级,代表硅酸盐水泥的是()。
什么叫抗拉强度?
注入水中含油量高会提高油井产油量。()
胆囊中有限量胆汁酸之所以能发挥最大限度乳化食物中脂肪的作用原因是:
A、Volkmann缺血挛缩B、创伤性关节炎C、关节僵硬D、脂肪栓塞E、骨化性肌炎(损伤性骨化)石膏或夹板过紧会引起
(2006年)某项目的净年值小于零,则()。
在投资者只关注( )的假设前提下,马柯威茨的理论是完全准确的。
下列属于“周转材料一包装物”科目核算范围的是()。
股份有限公司欲收购本公司的股份,下列表述正确的有()。
下列对于决策目标确定要求的说法有误的是()。
最新回复
(
0
)