首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
Those days are long gone when placing a telephone call meant simply picking up the receiver and asking the operator to patch you
Those days are long gone when placing a telephone call meant simply picking up the receiver and asking the operator to patch you
admin
2022-08-26
15
问题
Those days are long gone when placing a telephone call meant simply picking up the receiver and asking the operator to patch you through. Modern cell phones require users to navigate a series of menus to find numbers, place calls or check messages. Even the most tech-sawy may take weeks to discover some of the more mysterious multimedia functions. Imagine the difficulty for someone unable to read.
That is the challenge for mobile communications companies aiming to branch out into developing countries. The prospects seen from the last decade are alluring: only about one third of China’s vast population and about one tenth of India’s use cell phones. But selling to poor rural areas is not likely to happen with a marketing version of "plug and play." Most potential buyers have little exposure to anything other than simple electronics. Reading through a series of hierarchical menus and pushing buttons for multiple purposes would be new concepts for such customers.
To come up with a suitable device, Motorola relied on a team of anthropologists, psychologists and designers to study how textually illiterate villagers use their aging televisions, tape players and phones. The researchers noticed that their subjects would learn each button’s dedicated functioa With something more complicated, such as an automated teller machine, users would memorize a set of behaviors in order, which allowed them to move through the machine’s basic hierarchy without having to read the menu.
The research, which lasted three years, led Motorola to craft a cellular phone slimmed down to three essential activities: calling, managing numbers and simple text messaging. "A lot of the functions in a cell phone are not useful to anyone," points out Gabriel White, who headed the interactive design team. The icon-based interface also required thought.
Not all cell phone companies believe that a design for nonliterate users should start from scratch. Nokia’s behavioral researchers noticed that "
newbies
" rely on friends and relatives to help them with basic functions. Rather than confronting the challenge of a completely new interface, Nokia chose to provide some audio menus in its popular 1100 model and a preview mode so that people could try out functions without the risk of changing anything important Mobile phones may even become tools for literacy, predicts BJ Fogg, who studies computer-human interaction at Stanford University. Phones might teach the alphabet or tell a story as users read along. "Imagine if it eventually could understand your weak points and drill you on those," Fogg proposes. And soon enough, he declares, designs or illiterate users will lead to more straightforward, elegant phones for everyone.
The slang term of "newbies" (line 2, Paragraph 5) most probably means
选项
A、new students.
B、newcomers.
C、newborns.
D、new webs.
答案
B
解析
原文提到是在亲人朋友的帮助下学会基本操作,由此可推断newbies有“新手”之义,B项正确。作者提到不是所有的手机制造商都选择从头开始设计手机以针对不识字的用户。其中诺基亚公司就选择其他设计策略来进行应对,故推断出newbies一词与手机用户意思相近,排除A、C项;D项与网络相关,也予以排除。
转载请注明原文地址:https://kaotiyun.com/show/uUmZ777K
0
考研英语一
相关试题推荐
Optimistsoutlivepessimists,anewstudyshows.Ofnearly100,000women【C1】______intheWomen’sHealthInitiative,thosewhoga
Doctorshavetreatedthefirstreportedcaseof"Internetaddictiondisorder"broughtonbyexcessiveuseofGoogleGlass.I
SowhyisGooglesuddenlysointerestedinrobots?That’sthequestioneveryone’saskingafteritemergedthismonththatthein
Prewritingreferstostrategiesyoucanusetogenerateideasbeforestartingthefirstdraftofapaper.Prewritingtechniques
InalabinOxfordUniversity’sexperimentalpsychologydepartment,researcherRoiCohenKa-doshistestingarelativelynewbra
InalabinOxfordUniversity’sexperimentalpsychologydepartment,researcherRoiCohenKa-doshistestingarelativelynewbra
Biographiescanbewearisomecontrivances,oftentoolongandtoodetailedfortheirowngood.Biographersmakethemistakeofs
Worryingaboutmakingendsmeet,itseems,canoccupyenoughofthebrain’sfinitethinkingpowerthatitmakesitdifficultto
ThepublicationofPM2.5datahasbecomeanationalhottopic.Theenvironmentinstituteplanstoholdarelevantlecture.AsC
Whetheryou’retheowneroftheDallasCowboysorcaptainoftheplaygrounddodgeballteam,thegoalinpickingplayersisthe
随机试题
“举一反三”“触类旁通”所说的是()。
种兔跨省引进到输入地后隔离期为()
患者食少难消,脘腹痞闷,大便溏薄,舌苔腻微黄,脉虚弱。治疗应选用
A.水平型骨吸收B.垂直型骨吸收C.凹坑状吸收D.反波浪形骨吸收E.弧形骨吸收牙槽间隔的骨嵴顶吸收
宏观经济数据对于市场经济体制下的人们,其意义已与计划经济时代不可___________。那时的统计数据,主要是眼睛向上,为党和政府提供施政参考,而现在却直接面向社会,向市场主体和广大公众传递公开透明的信息,从而为经济发展的未来走向确立预期。填入划横线部分最
【2011江西真题】美国媒体教育家戴尔提出的教学媒体选择的方法是()。
布卢姆的掌握学习理论认为,通常要求成功地完成()的教学评价项目,才能进入新单元的学习。
设z=xφ(x+y)+yψ(x+y),其中φ,ψ有二阶连续导数,证明:
阅读下列说明和Java代码,将应填入(n)处的字句写在答题纸的对应栏内。【说明】某灯具厂商欲生产一个灯具遥控器,该遥控器具有7个可编程的插槽,每个插槽都有开关按钮,对应着一个不同的灯。利用该遥控器能够统一控制房间中该厂商所有品牌灯具的开
AmericanLiteratureThebeginningofAmericanliterature.AmericanliteraturebeganwiththefirstEnglish【T1】________
最新回复
(
0
)