首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A、The Internet that brings buyers and sellers together. B、The founders with a successful business background. C、The sound manage
A、The Internet that brings buyers and sellers together. B、The founders with a successful business background. C、The sound manage
admin
2017-06-29
56
问题
Today we are talking about eBay, one of the enormously successful companies. It’s a household word in several countries; in 2005 it had a turnover of $4.55 billion and it employed 11,600 people—it’s achieved all of this in just 11 years.
[16] What’s the secret of eBay’s success? I think the key issue here is that eBay couldn’t exist without the Internet. You know, there aren’t many examples of companies like this—take Amazon, for example. If you don’t feel like switching your computer on, you can always go round to the nearest bookshop. But if you want to sell your old magazines to somebody in Germany, eBay’s the only way to do it. [16] Without the net’s ability to bring buyers and sellers together from different locations there would be no eBay. So this is big point number one.
Now, let’s move on to point two, the founders of eBay. [17]Meg Whitman, the CEO, like all of the senior staff, already had a successful business background, and she brought in an experienced management team. They had a great idea but it had to be a great profitable idea. Around this—the importance of profitability—they built their business model.
Let’s move on to point three, sound business management. Did you hear of eBay during the dotcom boom years? Not a lot—they were busy building their customer base and making money, they didn’t feature in stories headlining the excesses of the dotcom boom years...
Actually, I’ll add another point, point four. eBay doesn’t produce, sell or ship anything itself; it provides the online marketplace for other people to do this. This gives it enormous financial power. [18]Moreover. this means that they can use their capital very effectively—you know, their capital isn’t tied up in buildings, factories, warehouses, that sort of things. Again, their capital isn’t tied up in things that are waiting to be sold; they haven’t got shops all over the world with sales assistants in them. All this costs, you know.
Of course, they’ve also had a couple of major problems when they are developing, anyway. [19]The first problem, they arrived in a couple of key markets too late. This happened in Japan and Hong Kong, where Yahoo’s online marketplace had a head start. The other problem—well, it’s the sort of thing we’ve all heard about—buyers receiving stolen goods, or a product different from the one they thought they’d bought, or no product at all, sellers putting in false bids to increase the price just before an auction finishes. eBay admits this happens, but says that this sort of thing accounts for a very small percentage of all sales. OK, now I’d like to have a look at just how the company has expanded over the last 11 years...
16. What is the key factor that leads to eBay’s success?
17. What do we learn about eBay’s CEO Meg Whitman?
18. Why can eBay use their capital very effectively?
19. What problem does eBay have in their development?
选项
A、The Internet that brings buyers and sellers together.
B、The founders with a successful business background.
C、The sound management that helps making money.
D、The enormous financial power derived from production.
答案
A
解析
在介绍完eBay这家公司的辉煌成绩之后,录音以问题的形式提出了探讨的重点“eBay成功的秘诀是什么?”其中,第一个关键原因是eBay依托互联网而存在。没有互联网把不同地方的买家和卖家集中起来,eBay这家公司是不会出现的。因此A项为正确答案。
转载请注明原文地址:https://kaotiyun.com/show/ukU7777K
0
大学英语六级
相关试题推荐
A、Theirparentscutbacktheloantothem.B、Thewomandoesn’twanttotakeanotherEnglishcourse.C、Theycan’taffordtherent
Riceislow-fatandhighinenergy,andyoucanmixitwithjustaboutanythingtomake【B1】______tastynutritiousdishes.Ask
TheAmericantraditionalpatternofclassroomexperienceatthecollegelevelbringstheprofessorandagroupof20-30students
A、Toprovewomen’sdiligence.B、Toseekgenderequalityoncampus.C、Toimprovetransportationandaccommodation.D、Toputpress
Mostpeopleareawarethatoutdoorairpollutioncandamagetheirhealth,butmanydonotknowthatindoorairpollutionalsoca
A、Tuesdaymorning.B、Tuesdayafternoon.C、Thursdaymorning.D、Thursdayafternoon.B男士说,葬礼在星期二举行,遗体吊唁仪式安排在下午。所以答案是B。对话提到两个时间点,星期二
Onecalledherbossa"bitchfromhell"whileanotheradmitted"lyingthroughhisteeth"atinterview.BoththeBritishjobappl
A、Gettingrichquickly.B、Distinguishingoneself.C、Respectingindividualrights.D、Doingcredittoone’scommunity.B录音结尾提到,大部分
舞狮(liondance)是一种由一人或两人身披狮型服装(lioncostume)进行表演的民间表演艺术。据记载,舞狮有两千多年的悠久历史,在唐朝时被引入皇室,成为皇室的娱乐项目。舞狮最注重的是技巧,舞狮者要以夸张的方式模仿狮子的各种表情和动作。经过几
Whenweworryaboutwhomightbespyingonourprivatelives,weusuallythinkabouttheFederalagents.Buttheprivatesector
随机试题
Ⅰ类反光膜逆反射系数RA值表中,每个观测角对应的入射角有()。
把下面的句子翻译成现代汉语。所欲与之聚之,所恶勿施,尔也。
接地线就是直接连接地球的线,也可以称为安全回路线,一旦电器发生漏电时接地线会把电带人大地释放掉,算是一根生命线。下列关于接地线的说法中,正确的是()。
罐头食品商业无菌检验,溴甲酚紫葡萄糖肉汤培养基灭菌温度和时间为()。
主要用于治疗焦虑症、一般性失眠和神经官能症的药物是
非正常源项统计和分析包括( )。
重力式码头基槽抛石前,对重力密度超过12.6kN/m3、厚度大于()的回淤物应予清除。
股东和经营者发生冲突的根本原因在于()。
1933年11月,在福州举行抗日反蒋事变的国民党第十九路军将领是()。
______lastFriday,hewouldhavegottoParis.
最新回复
(
0
)