首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A、We pay little attention to ad presentations. B、We don’t know the target customers well. C、We exaggerate the effectiveness of p
A、We pay little attention to ad presentations. B、We don’t know the target customers well. C、We exaggerate the effectiveness of p
admin
2021-08-19
58
问题
If you want to build a successful business then you need to advertise. Some people say that advertising is dead or doesn’t work, which is completely ridiculous.
(20) Advertising is and has always been a proven way to generate leads and sales. It’s a crucial component to marketing and getting more customers if you do it right from the start. It’s like anything you do in life, you need to at least learn what the heck you are doing before you can do it effectively. There are various types of advertising.
As a direct response copywriter I specialize in writing and creating ad campaigns that get people responding. I have seen throughout my career how many businesses fail with their advertising and what they are doing wrong. I have also seen how advertising can make you a massive profit if you do it right.
As I heard from Frank Kern once, "The fastest way to wealth is to turn paid advertising into profit. "
(21) If you are advertising and you’ve never gotten the results you want from your advertising campaigns, then it’s because something in your strategy is flawed. There are numerous reasons why an ad campaign can end up flopping. Not advertising your offer to the right target audience. Poor ad placement. Poor sales copy.
And one of the biggest reasons why your response rates are poor—a crappy headline. Your headline has the power to massively increase response rates to your advertising.
One of the biggest mistakes businesses make when advertising their product or service is not making the most of their headline. Quite often you’ll see a headline that is simply advertising the name of the business. No one is going to respond to that.
It’s also important to note that context and the advertising medium play a role in the kind of headline you write and how effective it is. (22) The headline is your opportunity to make a great first impression to your prospect and is the first chance you have for selling.
Questions 20 to 22 are based on the recording you have just heard.
20. What is the speaker’s attitude towards advertising?
21. What is the possible reason why we advertise but get no results?
22. What does the speaker say about the headline?
选项
A、We pay little attention to ad presentations.
B、We don’t know the target customers well.
C、We exaggerate the effectiveness of products.
D、We make the ads boring and dull.
答案
B
解析
转载请注明原文地址:https://kaotiyun.com/show/yKJ7777K
0
大学英语六级
相关试题推荐
A、It’squitedifferentwhenpronouncedinFrenchandEnglish.B、TowritewithoutusingitisdifficultbothinEnglishandinF
Oneofourexpectationsabouteducationisthatitwillpayoffintermsofupwardmobility.Historically,thecorrelationbetw
Innovation,theeffectiverecipeofprogress,hasalwayscostpeopletheirjobs.Overthepast30yearsthedigitalrevolutionh
A、DoubtfulB、Supportive.C、Opposing.D、Neutral.C短文提到,政府机构坚决反对标签提供更多的信息,C的Opposing(反对)与短文的disagreedstrongly一致,故正确。
A、Kidnapbyaliens.B、Kidnapbyghosts.C、Attackfromseacreatures.D、Transportationtoothertimesandplaces.B短文介绍了百慕大魔鬼三角区飞
Researchonanimalintelligencealwaysmakesuswonderjusthowsmarthumansare.Considerthefruit-flyexperimentsdescribedb
A、Anambitiousanddiligentperson.B、Areasonableandwell-educatedperson.C、Anoutgoingandbeing-aroundperson.D、Awell-rea
A、Theirinabilitytocirculatewater.B、Theirincreasedsensitivitytoheat.C、Lowreproductiverates.D、Heavypollutioninthe
EverydayMcDonald’sserves69mcustomers,morethanthepopulationofBritainorFrance.Thecompanyhaswhatisestimatedtob
A、Ithasseenasteadydeclineinitsprofits.B、Ithasbecomemuchmorecompetitive.C、Ithaslostmanycustomerstoforeignco
随机试题
某甲于某日在衣服里揣把尖刀在街上游荡,碰到了与其有前嫌的某乙等四人,由于对方人多,某甲逃跑,但被某乙追上,两人发生斗殴,后某甲怕对方一起上来打死他,便拿出尖刀欲向某乙臀部猛刺后逃走,但不期某乙闪身躲避时刺中腰部,后某甲逃离。某乙被送至医院后因抢救无效而死亡
背景资料:沿海地区某住宅工程,由4栋地下1层、地上12层、结构形式完全相同的单体组成,其中地下室为整体连接地下室。该工程地下水系发达,地下水对钢筋混凝土结构有侵蚀作用。屋面设计为不上人屋面,炉渣保温后细石混凝土封面找坡,最上层敷设SBS卷材防水层一道。
计算,其中D是y=x,x=0,y=,y=π围成的区域
王某因犯数罪被人民法院依法判处有期徒刑20年,服刑13年后被假释。在假释考验期的第6年,王某盗窃一辆汽车而未被发现。假释考验期满后的第4年,王某因抢劫而被逮捕,交代了自己在假释考验期限内盗窃汽车的行为。问:对王某假释考验期满后的抢劫罪应如何处理?
砂土地层中,开挖深度为14m、地下水位经井点降低至基坑底面以下的基坑,宜采用的支护形式是()。
下列有关定金与违约金区别的表述不正确的是()。
【《神灭论》】
城市学校
下面的网络中不属于分组交换网的是__________。
Inthedesertedfactoryseveralhugemachineswerelefttorustanddecay.
最新回复
(
0
)