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  3. Federal Express is a company that specializes in rapid overnight delivery of high-priority packages. The first company of its ty

Federal Express is a company that specializes in rapid overnight delivery of high-priority packages. The first company of its ty

admin2017-11-17  58
问题     Federal Express is a company that specializes in rapid overnight delivery of high-priority packages. The first company of its type, Federal Express was founded by the youthful Fred Smith in 1971, when he was only 28 years old. Smith had actually developed the idea for the rapid delivery service in a term paper for an economics class when he was a student at Yale University. The term paper received a less-than-stellar grade because of the infeasibility of the project that Smith had outlined. The model that Smith proposed had never been tried; it was a model that was efficient to operate but at the same time very difficult to institute.
    Smith achieved efficiency in his model by designing a system that was separate from the passenger system and could, therefore, focus on how to deliver packages most efficiently. His strategy was to have his own planes so that he could create his own schedules and to ship all packages through the centralized hub city of Memphis, a set-up which resembles the spokes (轮辐) on the wheel of a bicycle. With this combination of his own planes and hub set-up, he could get packages anywhere in the United States overnight.
    What made Smith’s idea difficult to institute was the fact that the entire system had to be created before the company could begin operations. He needed a fleet of aircraft to collect packages from airports every night and deliver them to Memphis, where they were immediately sorted and flown out to their new destinations; he needed a fleet of trucks to deliver packages to and from the various airports; he needed facilities and trained staff all in place to handle the operation. Smith had a $4 million inheritance from his father, and he managed to raise an additional 91 million dollars from venture capitalists to get the company operating.
What difficulty did Smith confront to make his idea true?
选项 A、No hub city was found before the company’s operation.
B、The entire delivery system had to be built up before the company’s operation.
C、No plane was available to him before the company’s operation.
D、No bicycle wheel was available to him before the company’s operation.
答案B
解析 事实细节题。第3段第1句提到，让史密斯的点子难以实现的是在公司开始运营前，必须建立一个完整的速运系统，B项符合原文意思。
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