首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
What qualities did John Warnock and Chuck Geschek appreciate in Bruce Chizen? What does Bruce hope to achieve in the next few y
What qualities did John Warnock and Chuck Geschek appreciate in Bruce Chizen? What does Bruce hope to achieve in the next few y
admin
2010-08-20
65
问题
What qualities did John Warnock and Chuck Geschek appreciate in Bruce Chizen?
What does Bruce hope to achieve in the next few years?
Bruce Chizen is CEO of Adobe. He is offering some advice on following the founders’ footsteps.
You’ve said you had an unusual rise to the top at Adobe. How so?
I was not an engineer. I didn’t have a technical background. I had a funny east accent. Also I didn’t have an MBA, but I think what John Warnock and Chuck Geschke did appreciate in me was my willingness to experiment, to try new ideas in the marketplace in the ways that they might not have.
When you were named CEO, there was some anxiety about the new boss. How did you bring around Wall Street and the employees?
Wall Street was easier than the employees because of my relationship with the financial community. Between 1998 and 2000, I had been doing most of the presentations to analysts, though John was certainly present. I had been meeting with key investors and visiting customers and employees. So when John and Chuck officially retired, Wall Street knew that I was already running the company in many ways. But I knew some of the employees had some anxiety about it. The critics were concerned that I didn’t have John and Chuck’s technical background. Who would drive the company’s technical vision, considering that I wasn’t a technologist and that Adobe had built its foundation on technological differentiation?
So at the first employee meeting I held as CEO, I made it very clear to the employees that I couldn’t fill John and Chuck’s shoes alone. I imagined a picture of myself in front of two very large shoes, and I told the employees that I would fill one shoe, but they had to fill the other one. I was counting on them.
How are you doing things differently from John and Chuck?
Adobe is going through a transformation. We are no longer a little company. We’re a $1.2 billion company with a market cap of somewhere between $6 billion and $8 billion. And I think we can become a $5 billion company over the next several years. That requires a whole different way of doing business.
Any notable missteps along the way? Any lessons from what has happened?
John told me, when he was handing over the title, that the CEO’s job is very lonely. While you have the board to speak to, the board is also your boss, and you really don’t have any peers within the company. I think I was too slow to reach out and engage with other CEOs — to find a peer group to learn from. Over the past year and a half, I’ve joined a CEO group. We meet quarterly under non-disclosure agreement.
The other thing I would do differently is to confront the hard organizational and people issue quickly, especially around my executive staff. Because I was promoted from within, I was sometimes too "nice" at the beginning. I didn’t want to disrupt the comfortable work environment. I allowed the present situation to persist longer than? should have. I knew that I needed to reorganize and eliminate those people who weren’t fight for the positions.
What’s your advice to executives who are to take over as CEO?
Be honest, open, and direct, and recognize that for every employee who might like what you are doing, there could be another who doesn’t and you are not going to make everyone happy. Most important, make sure, if your ex-CEO is still going to be on the board, to have an agreement going in so that they are going to let you do the job.
选项
A、to become a $5 billion company
B、to become a $6 billion company
C、to become a $8 billion company
答案
A
解析
转载请注明原文地址:https://kaotiyun.com/show/1JEO777K
本试题收录于:
BEC初级听力题库BEC商务英语分类
0
BEC初级听力
BEC商务英语
相关试题推荐
YouwillheararadioreportertalkingaboutdifficultiesfacedbythenewChiefExecutiveofHealthwayplc,achainofhealtha
YouwillheararadioreportertalkingaboutdifficultiesfacedbythenewChiefExecutiveofHealthwayplc,achainofhealtha
Youwillhearanotherfiverecordings.Fivespeakersaretalkingaboutthereasonforthesuccessoftheircompany’smostrecent
Lookatthenotebelow.Youwillhearawomantelephoningaboutaseminar.
Lookatthenotesbelow.YouwillhearaphoneconversationbetweenamanagerandhisPA.
Youwillhearanotherfiveshortrecordings.Fivepeoplearetalkingabouthowtodealwithpressureandstress.Foreachre
Lookatthenotesbelow.Youwillhearamancallingaboutameeting.PHONEMESSAGETo:PaulTenchR
Lookatthenotebelow.Youwillhearthemanagerofaproductioncompanyphoningacustomer’soffice.
YouworkforToshiba,aJapanesecompanywhichproducesTV.YouareresponsibleforProductDevelopment.Readthefollowingtab
YouworkforTomcats,acompanywhichproducesvideorecorders.YouareresponsibleforProductDevelopment.Readthefollowing
随机试题
采用沉淀重量法测定硫酸盐含量或钡盐含量时,沉淀形式BaSO4和称量形式应
患者,男性,49岁。自觉心悸1天,自测脉搏不齐,心电图示有室性期前收缩,为判定心律失常程度,下列最为必要的检查是
目前大多数西方发达国家置业投资的收益率是(),与抵押贷款的利率基本相当,但物业的增值部分扣除通货膨胀因素的影响后还有()的净增长,投资者得到的实际投资收益率是(),大大超过了抵押贷款的利率水平。
根据《中华人民共和国税收征收管理法》的规定,需要办理税务登记的有()。
某企业有长期资金400万元,其中长期借款100万元,普通股份300万元。该资本结构为公司的理想结构,公司拟追加筹资200万元,并维持目前资金结构。随筹资金额的增加,各种资金成本的变化如下:要求:如企业能接受的平均资金成本率为10%,计算企业筹资成本分界
张航是高三学生,学习成绩优秀,是老师重点培养的对象。最近一段时间成绩却直线下滑,上课也经常走神,而且经常为一些小事与同学发生冲突,各科老师都感到很疑惑但又不知道该怎么办。于是向学校社会工作者林婉玉寻求帮助。林婉玉在与张航交谈中得知,半个月前父亲出车祸成为植
警察的政治镇压职能和社会管理职能的关系是()。
公民的基本义务是指宪法所规定的公民必须履行的法律责任,它是社会和国家对公民最重要的、最严格、最高的要求。()
从5位同学中选派4位同学在星期五、星期六、星期日参加公益活动,每人一天,要求星期五有2人参加,星期六、星期日各有1人参加,则不同的选派方法共有()。
Wherewasthewriter(作者,作家)from?______Thewriter’sbrotherwasa
最新回复
(
0
)