首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
公务员
Advertisers tend to think big and perhaps this is why they’re always coming in for criticism. Their critics seem to resent them
Advertisers tend to think big and perhaps this is why they’re always coming in for criticism. Their critics seem to resent them
admin
2011-01-01
50
问题
Advertisers tend to think big and perhaps this is why they’re always coming in for criticism. Their critics seem to resent them because they have a flair for serf-promotion and because they have so much money to throw around.“It’s iniquitous,”they say,“that this entirely unproductive industry(if we can call it that)should absorb millions of pounds each year.It only goes to show how much profit the big companies are making.Why don’t they stop advertising and reduce the price of their goods? After all,it’s the consumer who pays…"
The poor old consumer !He’d have to pay a great deal more if advertising didn’t create mass markets for products.It is precisely because of the heavy advertising that consumer goods are so cheap.But we get the wrong idea if we think the only purpose of advertising is to sell goods.Another equally important function is to inform.A great deal of the knowledge we have about household goods derives largely from the advertisements we read.Advertisements introduce us to new products or remind us of the existence of the ones we already know about.Supposing you wanted to buy a washing machine,it is more than likely you would obtain details regarding performance,price,etc, from an advertisement.
Lots of people pretend that they never read advertisements,but this claim may be seriously doubted.It is hardly possible not to read advertisements these days.And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements.Would you enjoy gazing at a blank wall or reading railway bylaws while waiting for a train? Would you like to read only closely printed columns of news in your daily paper? A cheerful,witty advertisement makes such a.difference to a drab wall or a newspaper full of the daily ration of calamities.
We must not forget,either,that advertising makes a positive contribution to our pockets.News— papers,commercial radio and television companies could not subsist without this source of revenue. The fact that we pay so little for our daily paper,or can enjoy so many broadcast programs is due entirely to the money spent by advertisers.Just think what a newspaper would cost if we had to pay its full price!
Another thing we mustn’t forget is the“small ads”which are in virtually every newspaper and magazine.What a tremendously useful service they perform for the community! Just about anything can be accomplished through these columns.For instance,you can find a job,buy or sell a house,announce a birth,marriage or death in what used to be called the“hatch.match and dispatch”column but by far the most fascinating section is the personal or“agony”column.No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature.It’s the best advertisement for advertising there is !
The passage is ______.
选项
A、narration
B、description
C、criticism
D、argumentation
答案
C
解析
本文一开头引入对广告的批评,然后作者以对比的手法详述了广告的功能。故C项“评论”为正确选项。
转载请注明原文地址:https://kaotiyun.com/show/5EzD777K
本试题收录于:
中学英语题库教师公开招聘分类
0
中学英语
教师公开招聘
相关试题推荐
Advertiserstendtothinkbigandperhapsthisiswhythey’realwayscominginforcriticism.
Advertiserstendtothinkbigandperhapsthisiswhythey’realwayscominginforcriticism.Theircriticsseemtoresentthem
Ranch.ItwasnearLosAngelesinCalifornia.AfewyearslaterHollywoodwasoneofthefamousplacesintheworld.Atthebeginni
Afamousteacherwasspeakingtothestudentsatourschool.Hebeganhislessonbyholdingupa¥100bill.Thenhesaidtothe
Afamousteacherwasspeakingtothestudentsatourschool.Hebeganhislessonbyholdingupa¥100bill.Thenhesaidtothe
Afamousteacherwasspeakingtothestudentsatourschool.Hebeganhislessonbyholdingupa¥100bill.Thenhesaidtothe
Afamousteacherwasspeakingtothestudentsatourschool.Hebeganhislessonbyholdingupa¥100bill.Thenhesaidtothe
随机试题
A、急性感染性喉炎B、喘息性支气管炎C、支气管哮喘并感染D、上呼吸道感染E、咽后壁脓肿A,D,E
民事诉讼中,诉讼时效的期间从权利人知道或应当知道其权利被侵害时起算。下列表述哪些是正确的?()。
直径为D的受扭实心圆杆,其最大许可荷载为P,若将其横截面面积增加一倍,则其最大许可荷载为()。
我国物权法所调整的法律关系不包括()。
海福发展(深圳)有限公司的配送体系海福发展(深圳)有限公司坐落在深圳福田保税区,是一家为高科技电子产品生产企业提供物流配送服务的第三方物流企业。该公司承接了圈际著名企业IBM在我国境内生产厂的电子料件的配送业务,为此,他们按IBM的要求开发一套严密控制
从所给的四个选项中,选择最合适的一个填入问号处,使之呈现一定的规律性:
作物生产系统,是一个作物-环境-社会相互交织的复杂系统,作物生产的高产、优质和高效通常又是矛盾的和难于协调统一的整体,而且,高产、优质和高效三者的主次关系也会随着社会经济的发展而变化,可见农学学科的研究对象不仅涉及自然因素,而且涉及了社会因素。这段
在3×3的正方形网格中,已将图中的三个小正方形涂上阴影(如图),若再从其余小正方形中任选一个也涂上阴影。那么使得阴影部分为轴对称的概率是:
Everyoneknowsthattoomuchtimeinthesuncanexposeyoutoexcessiveultravioletradiation,whichcanleadtoskincancers.【
It’snotjustlonelyatthetop;itcanbe"disengaging"too.Manyofthemostunhappy,unproductiveandpotentially【C1】______em
最新回复
(
0
)