首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A、The users’ comment on medicine is not always reliable. B、Ads of over-the-counter products are not allowed. C、The claim of any
A、The users’ comment on medicine is not always reliable. B、Ads of over-the-counter products are not allowed. C、The claim of any
admin
2018-06-27
56
问题
M: Right, I guess you’ve got some ideas for our product promotion.
W: Well, first we must win over the medical circle, [1-1] so I think we should launch a campaign in all the specialist medical journals to promote our drugs, antibiotics and so on.
M: [1-2] Yes, that’s a good idea.
W: Then TV commercials.
M: Just a moment, are you sure we’re allowed to advertise medicines on TV?
W: Oh, yes, provided they are not drugs which need a prescription. We can advertise over-the-counter products. We can get users of our products to recommend them—“Their lotion cured my disease in six days.” for example.
M: Now, hold on. [2] It is forbidden to claim any positive cure for a disease. And we mustn’t offer any drugs for illness which should be treated by a doctor.
W: Mmm. OK. What about this—a series of full page newspaper ads with the message that most doctors consider our products the best.
M: That depends on whether it’s true. We can only refer to doctor’s preferences if our claim is supported by facts and figures.
W: Sure it is. But here is another suggestion. We could offer to return the purchase price to anyone who’s not satisfied with one of our products. It’s possible to do that, isn’t it?
M: No, I’m afraid not. [3] Manufacturers of medical products are not allowed to promise a return of price in their ads.
W: Well, it looks as though I’ll have to come up with something else. [4] I never realize the regulations are so rigid.
Questions 1 to 4 are based on the conversation you have just heard.
1.What can be accepted for the promotion of medicine?
2.Why can’t the speakers get users of their products to support their claim in ads?
3.Why can’t the speakers promise to refund money to customers in their ads?
4.What can we learn about the woman from the conversation?
选项
A、The users’ comment on medicine is not always reliable.
B、Ads of over-the-counter products are not allowed.
C、The claim of any positive cure for a disease is forbidden.
D、Most of the medicines need doctor’ s prescription.
答案
C
解析
转载请注明原文地址:https://kaotiyun.com/show/5sH7777K
0
大学英语六级
相关试题推荐
Innovation,theeffectiverecipeofprogress,hasalwayscostpeopletheirjobs.Overthepast30yearsthedigitalrevolutionh
A、Itpromotessales.B、Itcoststoomuch.C、Itdoesn’tworkwell.D、Itiseasytodo.A讲座中提到,广告一直被公认为提高销量的好方法。这是市场影响的重要部分,如果你的做法
A、PeoplelivinginNewZealandhavethehighestcatownershiprateintheworld.B、28%ofthehouseholdsinNewZealandhavetwo
A、Theyfigureitoutbythemselves.B、Theyrelyonothers’opinions.C、Theymakemorefriends.D、Theyovercomeobstacles.A讲座中提到
A、Itisneverusefultoblameothers.B、Youcanonlycountonyourself.C、Yourfriendsandcoworkerswillchange.D、Yourparents
A、Theyhardlylikeanybodyintheworld.B、Theycanhardlyrealizetheirownvalue.C、Theythinktheyhavedoneenough.D、Theyh
A、Theyprovidedmessagesfromthegods.B、Theywouldhelpmilitaryleadersinbattle.C、Theywereadifferentworldwevisitedw
A、Runningtoomuchortoofast.B、Beingunawareoftheirbody’saches.C、Notreplacingrunningshoesregularly.D、Nothavingag
A、Theycaremoreabouttheirphysicalhealth.B、Theirqualityoflifedeterioratesrapidly.C、Theirmindsfailbeforetheirbodi
Webuybooks,andthentheywaitforustoreadthemDays,months,evenyears.Booksare【C1】______That’sOKforbooks,butnotf
随机试题
简述海关的发展。
什么是语言艺术?
可引起根尖周疾病的化学因素不包括
A.5’突出末端B.3’突出末端C.5’及3’突出末端D.5’或3’突出末端E.平末端某识别6核苷酸序列的限制性内切酶切割产生
通过血液和腹膜透析可清除的药物是()。
各种账务处理程序的相同点有()。
某上市公司本年发生的下列费用中,允许在计算应纳税所得额时从收入总额中扣除的是( )。
以下关于主刑制度的理解,正确的是()。
一口水井,在不渗水的情况下,甲抽水机用4小时可将水抽完,乙抽水机用6小时可将水抽完。现用甲、乙两台抽水机同时抽水,但由于渗水,结果用了3小时才将水抽完。问在渗水的情况下,用乙抽水机单独抽,需几小时抽完?()
A—employeesB—personnelC—payrollD—white-collarE—blue-collarF—managementandlaborG—compensationpayoutH—benefitsI—Headhun
最新回复
(
0
)