首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Answer ONE of the questions 2, 3 or 4 below. Question 2 Your company recently sponsored an event and the head of marketing has
Answer ONE of the questions 2, 3 or 4 below. Question 2 Your company recently sponsored an event and the head of marketing has
admin
2013-02-14
75
问题
Answer ONE of the questions 2, 3 or 4 below.
Question 2
Your company recently sponsored an event and the head of marketing has asked you to write a report about it.
Write your report for the head of marketing,
outlining the reasons for choosing to sponsor the event
describing the positive outcomes of sponsoring the event
explaining the disadvantages that resulted from sponsoring the event
making recommendations concerning future sponsorship activity.
Write 200 -250 words.
Question 3
The managing director of the company you work for has invited suggestions for new regional markets the company could consider entering. You have decided to put forward a proposal concerning this.
Write your proposal for the managing director
identifying the market you propose
explaining the potential advantages of this market
suggesting how the company should approach entering this market
mentioning risks that might be associated with this market.
Write 200-250 words.
Question 4
The organization you work for has identified a number of training needs and has decided to commission external trainers to provide the necessary training. The head of Human Resources has asked you to contact a local training company about this.
Write a letter to the head of the training company, including the following information
an introduction to your organization
a description of your company’s training needs
an outline of the form you think the training should take
details of practical considerations relating to the training arrangements.
Write 200-250 words.
选项
答案
Question 2 Report To: Director of Marketing From: Sharon Warby Date: 2 November Subject: Amateur football tournament Background The company sponsored last month’s finals of the above tournament, as it would be shown on TV. It was hoped that this exposure would increase public awareness of the company name in the area covered by the local TV channel (which broadcast the match), and strengthen the sporting image of our soft drinks. Benefits We commissioned a market research organization to carry out a street survey in the week following the broadcast, and this showed a rise of five percentage points in public recognition of our name, compared with a month ago. This is the biggest rise we have ever achieved. In addition, sales jumped by nearly ten per cent immediately after the match, and although they have since dipped, they remain higher than at this time last year. Disadvantages The cost of sponsorship was greater than expected, and has taken up over half the total marketing budget for the current financial year. Unless the budget is increased, marketing will have to be reduced substantially. The research found that many consumers now associate our products with sport, and although this was attractive to many of them, a small number claimed that it would put them off purchasing our products. This is potentially harmful to sales.
解析
转载请注明原文地址:https://kaotiyun.com/show/DQKd777K
本试题收录于:
BEC高级写作题库BEC商务英语分类
0
BEC高级写作
BEC商务英语
相关试题推荐
Howdoesthemansuggestadvertising?
Whenwasthereportsubmitted?
Whenistheduststormexpectedtohitthecity?
Whatdepartmentdoesthespeakerworkin?
Whatkindofinformationdoesthereportmainlyprovide?
BigChunkChocolateChipCookiesNutritionalInformationIngredients:Wheatflour,ChocolateChips,Coco
•YouwillheartheChairmanoftheBusinessBroadcastingCommitteeofatelevisioncompany.Heisaddressingameetingofthec
•YouwillheartheChairmanoftheBusinessBroadcastingCommitteeofatelevisioncompany.Heisaddressingameetingofthec
•Youwillhearfivedifferentpeopletalkingabouttheirjobs.•Foreachextracttherearetwotasks.ForTaskOne,decidewh
随机试题
中国特色社会主义进入新时代的重要标志和依据是形成和出现了()
男性,36岁。咳嗽,呈刺激性,干咳,偶有咳少量粘稠痰,受寒冷刺激加重,伴气促,每天晚间,清晨均有剧咳而影响睡眠,用过青霉素、氨苄青霉素、头孢菌素和多种祛痰止咳剂症状未能缓解。查体:双肺散在干性啰音,心脏正常。胸片:心肺无异常,WBC9×109/L。对本
以下说法中正确的是
单机试运行中,轴承温度应符合机器技术文件或设计文件的规定,若无规定,则()。
A企业为某市国家重点扶持的高新技术企业,2014年度企业的生产经营情况如下:(1)取得销售收入6000万元,出租固定资产取得租金120万元;(2)销售成本4000万元,税务机关核定的增值税700万元,营业税金及附加76.6万元;
2006年末,浙江省拥有人才资源数379.5万人,比2005年增长18.7%;每万人口中拥有人才资源数达820人,比2005年增长18%。人才资源中拥有大专及以上学历人员204.3万人,比2005年增长26%;拥有高级技术职称人员13.7万人,比2005年
今天我国女性在高科技领域的状况是:女科技人员有800万以上,占科技队伍的1/3,在医学界则占50%以上。大学工科女毕业生占27%,女专业工程师占19%,女性正副教授占10%,女学部委员占4.8%。这些比例虽还有差距,却已大大高出一些发达国家,由此可推知,(
秦某带着8岁的儿子买肉时,与摊主发生争执,继而互殴。秦某被摊主用刀背打击造成面部骨折,脑部受损。如该案进入诉讼程序,秦某的儿子属于()。
在一次校园活动中拍摄了很多数码照片,现需将这些照片整理到一个PowerPoint演示文稿中,快速制作的最优操作方法是:
EuropeancountrieshavebeencarefullywatchingtheviolencethatexplodedacrossFrance,worriedthattheirvehiclesandbuildi
最新回复
(
0
)