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  3. With her tiny waist, stick thin legs and petite frame, the Barbie doll has been accused of promoting an unhealthy body image for

With her tiny waist, stick thin legs and petite frame, the Barbie doll has been accused of promoting an unhealthy body image for

admin2017-02-28  58
问题     With her tiny waist, stick thin legs and petite frame, the Barbie doll has been accused of promoting an unhealthy body image for over five decades. But now, in her biggest update since 1959, it’s out with the skeletal frame and thigh gap, and in with the curvy hips and thighs as the company has revealed three new body types for the dolls to reflect a "broader view of beauty".
    Mattel, the creator of the toys, said the new range—which also boasts seven different skin tones—was designed to promote a healthy and realistic body image and would better reflect the diversity of those who play with the dolls.
    Richard Dickson, president and chief operating officer of Mattel, said: "For more than 55 years, Barbie has been a global, cultural icon and a source of inspiration and imagination to millions of girls around the world. Barbie reflects the world girls see around them. Her ability to evolve and grow with the times, while staying true to her spirit, is central to why Barbie is the number one fashion doll in the world."
    The embracing of different body types was welcomed by several charities who champion healthy body image and assist those who struggle with eating disorders, which research shows are exacerbated by exposure to unrealistic body types. In July 2015, research found that children in the UK as young as eight were reporting body dissatisfaction and that almost 40% of 14-year-old girls were admitting to regular dieting.
    Andrew Radford, the chief executive of eating disorder charity Beat, said he was delighted Mattel had introduced more diversity to the Barbie range. "For a long time Beat has campaigned against the constant portrayal of a very slender look as the only aspirational ideal for young people," he said. " If a generation is to grow up with a robust sense of their self worth we must challenge this. To more truly reflect the diversity of shapes, sizes and culture of mankind is a welcome initiative, especially in a range that generations of young girls have identified with since its birth."
    Liam Preston, spokesman for the YMCA’s Be Real campaign, which works with schools and corporations, said it was about time that companies accepted responsibility for the images that they projected onto young girls and teenagers.
    Speaking to the Telegraph, Tania Missad, Mattel’ s director of global brand insight, also said they were expecting some criticism that the new dolls " haven’t gone far enough, or people who ask what’s next, question our commitment to this". She added:" Barbie is a lightning rod for conversation, and of course there will be a backlash. "
It is indicated in Paragraphs 2 and 3 that the fashion doll is intended to
选项 A、satisfy the needs of a knowledgeable elite.
B、accommodate the culture of consumption.
C、exert a greater influence on American culture.
D、cater to the diversified tastes of its customers.
答案D
解析 (1)根据题干关键词定位至第2、3段。(2)根据文章，“新的设计旨在能够更好地反映出玩家的多样性”(第2段：reflect the diversity)，“Barbie是全球的文化象征”(第3段：a global，cultural icon)，“反映女孩所看到的世界”(第3段：reflects the world)。(3)在第5段，作者再次提到了有关“多样性”的字眼。据此，确定选项[D]正确。
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