首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
Amtrak—the largest railway company in the U.S.—was experiencing a downswing in ridership.【B1】______major concerns to Amtrak and
Amtrak—the largest railway company in the U.S.—was experiencing a downswing in ridership.【B1】______major concerns to Amtrak and
admin
2018-04-27
38
问题
Amtrak—the largest railway company in the U.S.—was experiencing a downswing in ridership.【B1】______major concerns to Amtrak and its advertising agency DDB Needham, were the long-distance western routes 【B2】______ ridership had been declining【B3】______.
At one time, trains were the only practical way to 【B4】______ the vast areas of the west. Trains were faster, luxurious, and quite convenient 【B5】______ to other forms of transportation existing at the time. However, times change and the automobile became America’ s standard of convenience. Also, air travel had easily【B6】______itself as the fastest method of traveling great distances.【B7】______, the task for DDB Needham was to【B8】______consumers to consider other aspects of train travel in order to 【B9】______ their attitudes and increase the likelihood that trains would be considered【B10】______travel in the west.
Two portions of the total market were targeted: anxious fliers—those concerned with【B11】______, and travel-lovers—those【B12】______themselves as relaxed, casual, and interested in the travel experience as part of【B13】______vacation. The agency then developed a campaign that focused on travel【B14】______such as freedom, escape, relaxation, and enjoyment of the great western outdoors. It【B15】______experiences gained by using the trains and portrayed western train trips as wonderful adventures.
Advertisements showed pictures of the beautiful scenery that【B16】______be enjoyed along some of the more famous western routes and emphasized the romantic names of some of these trains(Empire Builder, etc.). These ads were strategically placed among【B17】______oriented TV shows and programs involving nature and America in order to most【B18】______reach target audiences. Results were【B19】______. The Empire Builder, which was focused on in one ad. enjoyed a 15 percent【B20】______in profits on its Chicago to Seattle route.
【B8】
选项
A、induce
B、discourage
C、encourage
D、stimulate
答案
A
解析
考查动词辨析。空格处所在句意为:DDB Needham的任务就是______消费者认识到坐火车旅行的其他优势以便______他们的态度。A.induce“劝导,诱导”,符合语境。discourage“阻止,劝阻”,语义不符;encourage“鼓励”,因为动作的主语为广告公司,宾语为消费者,所以相比较而言,induce会更好;stimulate“刺激”,语义不符。故选A.induce。
转载请注明原文地址:https://kaotiyun.com/show/NvBZ777K
0
考研英语一
相关试题推荐
Thisweek,inWashingtonandcitiesacrossthenation,immigrantadvocates,clergymembersandlaborandbusinessleadershaveb
Youliveinaroomincollegewhichyousharewithanotherstudent.Youfinditverydifficulttoworktherebecauseyourroomma
Anewkindofaircraft—small,cheap,pilotless—isattractingincreasingattention.
The21stcenturyisacenturyofbiotechrevolution.【F1】Yetbeforehumanbeingsareabletofullyenjoythefruitsofthebiotec
Nocompanylikestobetolditiscontributingtothemoraldeclineofanation.Isthiswhatyouintendedtoaccomplishwithyo
Nocompanylikestobetolditiscontributingtothemoraldeclineofanation.Isthiswhatyouintendedtoaccomplishwithyo
【F1】Materialculturereferstothetouchable,material"things—physicalobjectsthatcanbeseen,held,felt,used—thatacultu
Themythologyofaculturecanprovidesomevitalinsightsintothebeliefsandvaluesofthatculture.【F1】Byusingfantastican
Themythologyofaculturecanprovidesomevitalinsightsintothebeliefsandvaluesofthatculture.【F1】Byusingfantastican
随机试题
导游员在运用音量技巧时,要本着的原则有()。
Excel中,某单元格D1中有“计算机技术”,另一单元格。E2中是“EXCEL”则在第E3单元格中输入=D1&E2,则回车后单元格中显示______。
某新生儿生后2周发生维生素D缺乏性手足抽搐惊厥时,应首选()
1.背景:某施工单位中标承建一座三跨预应力混凝土连续钢构桥,桥高30m,跨度为80m+136m+80m,箱梁宽14.5m,底板宽8m,箱梁高度由根部的7.5m渐变到3.0m。根据设计要求,0号、1号段混凝土为托架浇筑,然后采用挂篮悬臂浇筑法对称施
关于竣工质量验收程序和组织的说法,正确的是()。
风险管理信息系统应当()。
某市现有70万人口,如果5年后城镇人口增加4%,农村人口增加5.4%,则全市人口将增加4.8%,那么这个市现有城镇人口()。
“开窗实验”以汉密尔顿和霍基的字母转换实验为例加以说明,在该实验中,如果看到“U+4”,那么被试的反应是()。
招魂术认为可以通过有特殊才能的人——灵媒——与死人的灵魂交往,这种学说是骗人的。早在19世纪70年代,EdwinLankester教授便指出所谓的著名灵媒HenruSlade的“灵书”是在“灵魂”书写之前便在石板上就有的。这个例子说明招魂术毫无价值。如
Whichofthefollowingitalicizedpartsisusedasanobject?(2011)
最新回复
(
0
)