首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
Amtrak—the largest railway company in the U.S.—was experiencing a downswing in ridership.【B1】______major concerns to Amtrak and
Amtrak—the largest railway company in the U.S.—was experiencing a downswing in ridership.【B1】______major concerns to Amtrak and
admin
2018-04-27
22
问题
Amtrak—the largest railway company in the U.S.—was experiencing a downswing in ridership.【B1】______major concerns to Amtrak and its advertising agency DDB Needham, were the long-distance western routes 【B2】______ ridership had been declining【B3】______.
At one time, trains were the only practical way to 【B4】______ the vast areas of the west. Trains were faster, luxurious, and quite convenient 【B5】______ to other forms of transportation existing at the time. However, times change and the automobile became America’ s standard of convenience. Also, air travel had easily【B6】______itself as the fastest method of traveling great distances.【B7】______, the task for DDB Needham was to【B8】______consumers to consider other aspects of train travel in order to 【B9】______ their attitudes and increase the likelihood that trains would be considered【B10】______travel in the west.
Two portions of the total market were targeted: anxious fliers—those concerned with【B11】______, and travel-lovers—those【B12】______themselves as relaxed, casual, and interested in the travel experience as part of【B13】______vacation. The agency then developed a campaign that focused on travel【B14】______such as freedom, escape, relaxation, and enjoyment of the great western outdoors. It【B15】______experiences gained by using the trains and portrayed western train trips as wonderful adventures.
Advertisements showed pictures of the beautiful scenery that【B16】______be enjoyed along some of the more famous western routes and emphasized the romantic names of some of these trains(Empire Builder, etc.). These ads were strategically placed among【B17】______oriented TV shows and programs involving nature and America in order to most【B18】______reach target audiences. Results were【B19】______. The Empire Builder, which was focused on in one ad. enjoyed a 15 percent【B20】______in profits on its Chicago to Seattle route.
【B8】
选项
A、induce
B、discourage
C、encourage
D、stimulate
答案
A
解析
考查动词辨析。空格处所在句意为:DDB Needham的任务就是______消费者认识到坐火车旅行的其他优势以便______他们的态度。A.induce“劝导,诱导”,符合语境。discourage“阻止,劝阻”,语义不符;encourage“鼓励”,因为动作的主语为广告公司,宾语为消费者,所以相比较而言,induce会更好;stimulate“刺激”,语义不符。故选A.induce。
转载请注明原文地址:https://kaotiyun.com/show/NvBZ777K
0
考研英语一
相关试题推荐
SupposeyoufailedtofinishanimportanttaskassignedbyProfessorLiubecauseofasevereillness.Writehimaletterto
Writealettertothemanagerofahoteltocomplainabouttheserviceyoureceivedthereandsuggestthesolution.Youshou
Butnowitisrealizedthatsuppliesofsomeofthemarelimited,anditisevenpossibletogiveareasonableestimateoftheir
【F1】Materialculturereferstothetouchable,material"things—physicalobjectsthatcanbeseen,held,felt,used—thatacultu
Recyclingalsostimulatesthelocaleconomybycreatingjobsandtrimsthepollutioncontrolandenergycostsofindustriesthat
Themythologyofaculturecanprovidesomevitalinsightsintothebeliefsandvaluesofthatculture.【F1】Byusingfantastican
【F1】Aleakedstudyexamininggenetically-modifiedcornrevealsthatthelab-madealternativetoorganiccropscontainsastartli
CompanyIsMoreImportantthanGiftsWriteanessayof160-200wordsbasedonthedrawing.Inyouressay,youshould1)
AgingposesaseriouschallengetoOECD(OrganizationofEconomicCo-operationandDevelopment)countries,inparticular,howto
AgingposesaseriouschallengetoOECD(OrganizationofEconomicCo-operationandDevelopment)countries,inparticular,howto
随机试题
男,45岁。慢性肝病11年。体检时发现AFP>400ng/ml,肝肾功能正常,诊断为早期肝癌。下列哪项检查对定位最有帮助
风为百病之长是指
关于总成本费用的计算公式,下列正确的是:
上海证券交易所可转债“债转股”通过( )进行。
采取常规清收手段无效后,可采取依法收贷的措施。下列属于依法收贷的手段的有()。
“从群众中来,到群众中去"的工作方法和领导方法同辩证唯物主义认识论的哪个原理完全一致?()
大到汽车、电器制造,小到制笔、制鞋,国内许多传统产业的规模居于世界前列,使用的也是一流的机器设备。然而,这些产业长期大而不强,产品档次整体不高,自主创新能力偏弱。究其原因,工匠精神的缺失不可忽视。只有当一丝不苟、精益求精的执着融入生产、设计的每一个环节,实
在VB集成环境中要结束一个正在运行的工程,可单击工具栏上的一个按钮,这个按钮是( )。
Therearealtogether______nationswithintheBritishCommonwealthnowadays.
AfederaljudgeinCaliforniahasdismissedalawsuitagainsttheCoca-ColacompanywhicharguedthatDietCokemisledpeopleto
最新回复
(
0
)