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For this part, you are supposed to write a letter in about 100—120 words based on the following situation. 1.明星代言现象很普遍。
For this part, you are supposed to write a letter in about 100—120 words based on the following situation. 1.明星代言现象很普遍。
admin
2014-02-25
97
问题
For this part, you are supposed to write a letter in about 100—120 words based on the following situation.
1.明星代言现象很普遍。
2.明星代言广告存在一些问题。
3.我的看法。
审题概述
如今明星代言的现象很普遍,但是明星代言广告也存在一些问题,本文要求考生结合实际阐述自己的观点。第一段,简要描述明星代言现象很普遍;第二段,指出明星代言广告存在些问题;第三段,就这一现象,阐述自己的观点。
选项
答案
Celebrities as the Products’ Spokesmen In the contemporary society, it is very common for celebrities, or the so - called superstars, to be spokesmen or representatives for a wide variety of products. Celebrities’ advertisements can be easily found on the Internet, televisions, newspapers, magazines and even on the walls of some buildings. There are, however, some problems for celebrities and the consumers. To begin with, before representing, a star may know nothing about the product. Thus, consumers may be misled. Even worse, for the sake of money, some stars advertise for items with low quality, even for fake commodities. In the case of Sanlu, the public image of stars involved was spoiled. Last but not least, the high income of advertising does not deserve their labor, which widens the gap between the poor and the rich. From my point of view, it is high time that measures be taken to eliminate the demerits. Firstly, laws should be worked out to regulate celebrities’ advertising. Secondly, stars should be required to tell the truth to the public. Only by doing so can stars be trusted by their fans and can consumers benefit.
解析
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本试题收录于:
英语题库普高专升本分类
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英语
普高专升本
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