首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
You will hear a piece of news. For each question 23-30, mark one letter A, B or C for the correct answer. You will hear the reco
You will hear a piece of news. For each question 23-30, mark one letter A, B or C for the correct answer. You will hear the reco
admin
2012-10-17
48
问题
You will hear a piece of news.
For each question 23-30, mark one letter A, B or C for the correct answer.
You will hear the recording twice.
PART THREE
Anchor: Finally this evening, the Ford Motor Company is embarking on an extraordinary attempt to stand out in a cluttered field of commercials. Next Monday night the company has bought two minutes of commercial time, that’s a lot, at the same time in nearly every conceivable television market in the world. Here is our correspondent Paul Moodie.
Paul Moodie: No matter what continent, no matter what country, when it’s 9 o’clock Monday night, 13-year-old Welsh soprano Charlotte Church will be on television, singing "Just Wave Hello". There is no sales pitch. Ford’s millennium message is designed not to sell cars, but image.
Jim Schroer: "The word communicated to people, rather than the word that Ford is there and will be there, it’s part of their lives."
Paul Moodie: For almost the entire last year of the old millennium, Ford and its producers have been preparing the 2-minute commercial intended to greet the new millennium and show the diversity of Ford customers. They filmed for three months in nine countries. That, plus the cost of running the ad, would total tens of millions.
选项
A、Sell cars.
B、Sell image.
C、Advertise.
答案
B
解析
关键信息:Ford’s millennium message isdesigned not to sell cars,but image.福特的千年致辞不为售车设计,而是为了“销售”形象。故B正确。
转载请注明原文地址:https://kaotiyun.com/show/Y0Od777K
本试题收录于:
BEC高级听力题库BEC商务英语分类
0
BEC高级听力
BEC商务英语
相关试题推荐
Wheredoesthisconversationtakeplace?
Wheremightthisconversationbeheard?
Whatislearnedaboutthecompany’snewsletter?
A、 B、 C、 D、 D图片中女子在书桌前使用电脑工作的情景可以使人联想到woman,desk,computer,keyboard,monitor,work,lookatthemonitor。等几个单
A、 B、 C、 ABecauseusuallystatesareasonthatanswersawhyquestion.Choice(B)confusesthesimilarsoun
A、 B、 C、 D、 AAgroupofbicyclistsisridingonacitystreet.Choice(B)isincorrectbecausethebikesa
A、 B、 C、 B~,wasn’tit?对于这种否定型的提问,多数情况下回答都是肯定的。(A)要留意training和train发音的相似。(B)比预想的要好,回答得非常自然。(C)不要只听了Idon’tknow
Howlongistheabovetrainingsession?
Whatdepartmentdoesthespeakerworkin?
随机试题
火灾报警控制器检测完成后,系统复位,火灾报警控制器应能恢复到正常监视状态。()
根据临床表现应诊断为:辨证选方应为:
核间性眼肌麻痹是由于哪个部位的损伤
A.《神农本草经》B.《本草经集注》C.《唐本草》D.《证类本草》E.《本草纲目》最早的药典性本草著作是
航空母舰:军舰:海洋
下列有关国家机关工作人员职业道德的表述,正确的有
请利用"资源管理器"对可移动磁盘进行快速格式化。
A、Haveanexhibition.B、Servefoodatanevent.C、Gohiking.D、Visitamuseum.B
OasesinSpaceEarlierspacestationsTheInternationalSpaceStation(ISS)isthemostcomplicatedinternationalscient
Forthispart,youareallowed30minutestowriteanessay.Therearetwodifferentviewsabouthealthcare:oneisthathealth
最新回复
(
0
)