首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The most noticeable trend among today’s media companies is vertical integration—an attempt to control several related aspects of
The most noticeable trend among today’s media companies is vertical integration—an attempt to control several related aspects of
admin
2014-03-22
32
问题
The most noticeable trend among today’s media companies is vertical integration—an attempt to control several related aspects of the media business at once, each part helping the other. Besides publishing magazines and books, Time Warner, for example, owns Home Box Office (HBO), Warner movie studios, various cable TV systems throughout the United States and CNN as well. The Japanese company Matsushita owns MCA Records and Universal Studios and manufactures broadcast production equipment.
To describe the financial status of today’s media is also to talk about acquisitions (并购). The media are buying and selling each other in unprecedented numbers and forming media groups to position themselves in the marketplace to maintain and increase their profits. In 1986, the first time a broadcast network had been sold, two networks were sold that year—ABC and NBC.
Media acquisitions have skyrocketed (剧增) since 1980 for two reasons. The first is that most big corporations today are publicly traded companies, which means that their stock is traded on one of the nation’s stock exchanges. This makes acquisitions relatively easy.
A media company that wants to buy a publicly owned company can buy that company’s stock when the stock becomes available. The open availability of stock in these companies means that anybody with enough money can invest in the American media industries, which is exactly how Rupert Murdoch joined the media business.
The second reason for the increase in media alliances is that beginning in 1980, the Federal Communications Commission (FCC) gradually deregulated (解除管制) the broadcast media. Before 1980, for example, the FCC allowed one company to own only five TV stations, five AM radio stations, and five FM radio stations; companies also were required to hold onto a station for three years before the station could be sold. The post-1980 FCC eliminated the three-year rule and raised the number of broadcast holdings allowed for one owner. This trend of media acquisitions is continuing throughout the 1990s, as changing technology expands the market for media products.
The issue of media ownership is important. If only a few corporations direct the media industries in this country, the outlets for differing political viewpoints and innovative ideas could be limited.
The issue of media ownership is important because______.
选项
A、it affects the amount of money the stockholders will make
B、it decides whether we can have different aspects of the media
C、it means that more and more people will hold onto only a few stations
D、it concerns the channels through which to express opinions
答案
D
解析
细节题。最后一段第二句说,如果这个国家的媒体操纵在少数几家公司手里,发表不同政治观点和新思想的渠道就会受到限制。因此D是正确答案。
转载请注明原文地址:https://kaotiyun.com/show/ZiXO777K
0
在职攻硕英语联考
相关试题推荐
Thepressmockedhisattemptstoappealtoyoungvoters.
ThenewtechnologicalrevolutioninAmericannewspapershasbroughtincreased______,awiderrangeofpublicationsandanexpan
Theyhopetobeabletomoveintothenewbuildingattheendofmonth,butthingsdidnot______astheyhadexpected.
Theroleofaprofessional()istohelptwopartiessolveconflictorappeasedisputethroughskillfuluseoflanguage.
AmericanandChineseculturesare【C1】______insomeways.AnAmericanhostess,【C2】______forherculinary(烹调)skill,islikely
AmericanandChineseculturesare【C1】______insomeways.AnAmericanhostess,【C2】______forherculinary(烹调)skill,islikely
NodoubtyouknowseveralfolkswithperfectlyrespectableIQswhorepeatedlymakepoordecisions.Thebehaviorofsuchpeoplet
Theschemeforrebuildingthecitycenter______,owingtotherefusalofacounciltosanctiontheexpenditureofthemoneyitw
Whatweconsideraluxuryatonetimefrequentlybecomesa______;manyfamiliesfindthatownershipoftwocarsisindispensable
HerofficeintheFirstNationalBankbuildingisprovisional.
随机试题
材料一:农业基础仍然薄弱,最需要加强;农村发展仍然滞后,最需要扶持;农民增收仍然困难,最需要加快。我们必须居安思危、加倍努力,不断巩固和发展农村好形势。实现全面建设小康社会的宏伟目标,最艰巨最繁重的任务在农村,最广泛最深厚的基础也在农村。
求函数的连续区间和相应的极值:
在近代中国社会的诸矛盾中,最主要的矛盾是【】
A,放射治疗B,化学治疗C,手术治疗D,放射治疗+手术治疗E,化学治疗+手术治疗骨转移癌可采用的治疗方法为
移动电话网采用大区、中区或小区制式,介于大区制和小区制之间的一种系统,称为中区制移动通信系统,即每个无线基站服务半径为()km,容量为1000~10000用户。
入境报检完成后,报检人应领取()到海关办理通关手续。
网页广告创意构思的原则包括______、______、______。
在我国出境旅游目的地中按人数排在前十位,同时又是我国客源国中排名前十位的国家有()。
根据下面材料回答下题。已知2015年我国城镇居民人数约占总人口数的56.1%,则该年我国居民的人均工资性收入绝对额约为()元。
Whatwillthemanhavetodowithhisbag?
最新回复
(
0
)