首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The most noticeable trend among today’s media companies is vertical integration—an attempt to control several related aspects of
The most noticeable trend among today’s media companies is vertical integration—an attempt to control several related aspects of
admin
2014-03-22
61
问题
The most noticeable trend among today’s media companies is vertical integration—an attempt to control several related aspects of the media business at once, each part helping the other. Besides publishing magazines and books, Time Warner, for example, owns Home Box Office (HBO), Warner movie studios, various cable TV systems throughout the United States and CNN as well. The Japanese company Matsushita owns MCA Records and Universal Studios and manufactures broadcast production equipment.
To describe the financial status of today’s media is also to talk about acquisitions (并购). The media are buying and selling each other in unprecedented numbers and forming media groups to position themselves in the marketplace to maintain and increase their profits. In 1986, the first time a broadcast network had been sold, two networks were sold that year—ABC and NBC.
Media acquisitions have skyrocketed (剧增) since 1980 for two reasons. The first is that most big corporations today are publicly traded companies, which means that their stock is traded on one of the nation’s stock exchanges. This makes acquisitions relatively easy.
A media company that wants to buy a publicly owned company can buy that company’s stock when the stock becomes available. The open availability of stock in these companies means that anybody with enough money can invest in the American media industries, which is exactly how Rupert Murdoch joined the media business.
The second reason for the increase in media alliances is that beginning in 1980, the Federal Communications Commission (FCC) gradually deregulated (解除管制) the broadcast media. Before 1980, for example, the FCC allowed one company to own only five TV stations, five AM radio stations, and five FM radio stations; companies also were required to hold onto a station for three years before the station could be sold. The post-1980 FCC eliminated the three-year rule and raised the number of broadcast holdings allowed for one owner. This trend of media acquisitions is continuing throughout the 1990s, as changing technology expands the market for media products.
The issue of media ownership is important. If only a few corporations direct the media industries in this country, the outlets for differing political viewpoints and innovative ideas could be limited.
The issue of media ownership is important because______.
选项
A、it affects the amount of money the stockholders will make
B、it decides whether we can have different aspects of the media
C、it means that more and more people will hold onto only a few stations
D、it concerns the channels through which to express opinions
答案
D
解析
细节题。最后一段第二句说,如果这个国家的媒体操纵在少数几家公司手里,发表不同政治观点和新思想的渠道就会受到限制。因此D是正确答案。
转载请注明原文地址:https://kaotiyun.com/show/ZiXO777K
0
在职攻硕英语联考
相关试题推荐
Thepriceincreasehashadno______effectonsales.
Theyhopetobeabletomoveintothenewbuildingattheendofmonth,butthingsdidnot______astheyhadexpected.
ThereareAmericanswhovisitFranceandcomebacksaying“theFrencharesorude.”Ifeeldifferently.IthinkAmericansperce
Economicandfinancialglobalizationhaslentimportant()toeconomicgrowthinrecentdecades,especiallyinemergingmarkets.
AmericanandChineseculturesare【C1】______insomeways.AnAmericanhostess,【C2】______forherculinary(烹调)skill,islikely
NodoubtyouknowseveralfolkswithperfectlyrespectableIQswhorepeatedlymakepoordecisions.Thebehaviorofsuchpeoplet
Themagicianpickedoutseveralpersons______fromtheaudienceandaskedthemtohelphimwiththeperformance.
ItisthefirstofseveralagreementstheUnitedStateshopestoreachasitattemptstoreducelaborcostsby$5.8billionand_
InMicrosoft’slatestattempttoreachouttobloggers,thecompanyrecentlygaveawayexpensivelaptopsloaded【C1】______itsnew
Archaeologyasaprofessionfacestwomajorproblems.First,itisthepoorestofthepoor.Onlypaltrysumsareavailablefore
随机试题
语流中,重叠的动词中间如果插进“一、了、不”,其中的“一、了、不”()。
按变动成本法对存货计价()按照完全成本法对存货的计价。
A.《备急千金要方》B.《肘后备急方》C.《刘涓子鬼遗方》D.《备急千金翼方》我国最早的外科专著是
肺癌的综合治疗中,主要的治疗方法是()。
咨询公司编制的技术建议书附件中包括()。
安装阀控式密封铅酸蓄电池时,应用万用表检查电池端()。
甲公司为居民企业,主要从事不锈钢用品的生产和销售业务,2016年有关经营情况如下:(1)产品销售收入800万元,销售边角料收入40万元,国债利息收入5万元。(2)以产品抵偿债务,该批产品不包含增值税售价60万元。(3)实发合理工资、薪金总额100万元
OneSundaymorning,MillieandAmywenttoSunshinePark.Theylovetochatthere.Asusual,theysat【C1】______abigtree.Sudde
下列有关饮食的说法错误的是:
Paintingyourhouseislikeaddingsomethingtoahugecommunalpictureinwhichtherestofthepaintingisdoneeitherbynatu
最新回复
(
0
)