首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
"I love Microsoft and Microsoft did not lose me", protested Robert Scoble, a little too loudly, on his blog last week, in a bid
"I love Microsoft and Microsoft did not lose me", protested Robert Scoble, a little too loudly, on his blog last week, in a bid
admin
2014-06-13
75
问题
"I love Microsoft and Microsoft did not lose me", protested Robert Scoble, a little too loudly, on his blog last week, in a bid to end feverish speculation in the blogosphere about why, exactly, he had decided to leave Microsoft. The software giant’s "technical evangelist", Mr. Scoble has become the best-known example of a corporate blogger. On his blog, called Scobleizer, which he started in 2000, he writes about Microsoft’s products, and has sometimes criticised them fiercely—thereby both establishing his credibility and, by its willingness to tolerate him, helping to humanise his employer.
As blogging’s influence has grown, so bas Mr. Scoble’s—both inside and outside Microsoft. Last year, after he blogged against Microsoft’s decision to abandon support for a law prohibiting discrimination against gays, the company’s managers backed down. He helped write a book, Naked Conversations: How Blogs Are Changing the Way Businesses Talk With Customers, published in January, that has become essential reading for any boss trying to define a new-media strategy for his business.
So why leave? Mr. Scoble has denied several of the theories circulating in the blogosphere, including that he had become fed up with having his expenses challenged or with sharing an office; that Microsoft challenged his views too often; that he had become, frustrated; and that the firm had not tried hard enough to keep him. Still, his friend Dave Winer, another blogger, described Microsoft as a "stifling organisation" before observing that "when he finally decided to leave, it’s as if a huge weight came off him, and all of a sudden, the old Scoble is back". He views Mr. Scoble’s departure as evidence that Microsoft has been unable to move with the times: "I’m glad to see my old friend didn’t go down with the ship". Another blogger says that his departure shows the "end of honest blogging".
The real reason may be less sinister—though troubling for the growing number of employers encouraging their employees to biog. Blogging allows staff to build a personal brand separate from that of their firm; if they are good at it, and build up a readership, that brand may be more valuable to them elsewhere. Mr. Scoble is off to join PodTech. net, a rising star in video podcasting, which is now far more fashionable than blogging and potentially far more lucrative. It seems that Mr. Scoble is most impressed by Rocketboom, one of whose founders, Amanda Congdon, is said to be drawing 300000 viewers a day to her videoblog, and is about to start charging advertisers $85000 a week—almost as much, Mr. Scoble is reported as saying, "as I made in an entire year working at Microsoft".
选项
A、Scoble’s blog never gives people the false information.
B、Microsoft doesn’t agree with the opinion in Scoble’s biog.
C、Scoble will not write anything in his blog when he leaves Microsoft.
D、Scoble’s blog becomes the most popular corporate blog in the Internet.
答案
D
解析
这是道细节题,必须纵观全文才能得出答案。第一段第二句说The software giant’s "technical evangelist",Mr. Scoble has become the best-known example of a corporate blogger."作为这一软件巨头的’技术讲师’,Scoble先生已经成为企业博客界最知名的典范"。文中的the best-known就相当于选项D中的the most popular,所以D符合题意。第三段末句说Another blogger says that his departure shows the "end of honest blogging"."另一个博客作家说,Scoble的离开预示着’诚实博客的终结’",诚实博客中的内容是真实的、可信的,但A的说法过于绝对,故排除。第二段第二句说Last year, after he blogged against Microsoft’s decision to abandon support for a law prohibiting discrimination against gays, the company’s managers backed down."去年,他在博客中抨击了微软关于不再支持一项禁止歧视同性恋的法律的决定,之后公司管理人员只好收回成命"。如果微软不同意Scoble博客中的观点,那么就不会收回成命了,故选项B错误。文章中没有提到他离开微软后就不写博客的信息。故选项C错误。
转载请注明原文地址:https://kaotiyun.com/show/hkO4777K
0
考研英语一
相关试题推荐
Anattempttowardstherectificationoftherotthathassetinthesocialandnationallifeofthecountryisbeingmade,with
Anattempttowardstherectificationoftherotthathassetinthesocialandnationallifeofthecountryisbeingmade,with
Loveisprobablythebestantidepressantthereisbecauseoneofthemostcommonsourcesofdepressionisfeelingunloved.Most
Ifphonecallsandwebpagescanbebeamedthroughtheairtoportabledevices,thenwhynotelectricalpower,too?Itisaques
In1999,thepriceofoilhoveredaround$16abarrel.By2008,ithad【1】the$100abarrelmark.Thereasonsforthesurge【2】fro
In1999,thepriceofoilhoveredaround$16abarrel.By2008,ithad【1】the$100abarrelmark.Thereasonsforthesurge【2】fro
In1999,thepriceofoilhoveredaround$16abarrel.By2008,ithad【1】the$100abarrelmark.Thereasonsforthesurge【2】fro
CollegesportsintheUnitedStatesareahugedeal.AlmostallmajorAmericanuniversitieshavefootball,baseball,basketball
ThemessageDr.Farid’sworkfocusesoniscloseto______.Theauthor’sattitudetowardsDr.Farid’sworkisthatof______.
Thattrumpetplayer’ssoundwascertainlyloud,butIwasn’tbotheredbyhisloudness______byhislackoftalent.
随机试题
对于下列存货认定,通过向生产和销售人员询问是否存在过时或周转缓慢的存货,注册会计师认为最可能证实的是()。
Asolardayisthelengthoftime______theearthtorevolveoncearoundthesua
A.细胞核B.细胞质C.线粒体D.微粒体E.内质网三羧酸循环及氧化磷酸化的主要场所是
在实际运用中,移动平均法有简单移动平均法和加权移动平均法之分。()
工程项目设计质量管理首先要满足业主对工程项目的()的需要。
根据《物权法》、《担保法》和及其司法解释的规定,下列关于留置权与抵押权、质权的关系,说法正确的是()。
下列词语中划线的字,读音全都正确的一组是()。
简述发展心理学研究中常用的三种研究设计方法。
试述清末《钦定宪法大纲》的实质。
在天平上重复称量一重为a的物品.假设各次称量结果相互独立且同服从正态分布N(a,0.22).若以表示n次称量结果的算术平均值,则为使n的最小值不小于自然数___________.
最新回复
(
0
)