首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
•Read the article below about market research. •Choose the correct word to fill each gap from A, B, C or D. •For each ques
•Read the article below about market research. •Choose the correct word to fill each gap from A, B, C or D. •For each ques
admin
2014-02-15
63
问题
•Read the article below about market research.
•Choose the correct word to fill each gap from A, B, C or D.
•For each question (21-30), mark one letter (A, B, C or D) on your Answer Sheet.
Market Research
Market research has become increasingly important in recent years. In some organisations, in fact, managers will not initiate any activity without market research to back them up.
The first thing about market research is that it is not an (21) to management decision-making. No form of market research, no matter how deep, complicated and detailed, can ever be seen as a substitute for creative decision-making by professional managers (22) its very best, all it can do is (23) some doubt and clarify the nature of the problem. It may even be seen as a tool which can help improve the (24) of decisions but it is not in itself a decision-making mechanism.
Market research, in (25) with a number of other approaches in marketing, suffers from the frequent complaint that it is not really accurate. Market research results can never be completely accurate because they (26) with a dynamic, ever-changing marketplace. It is essential that this is understood by everyone with an interest in the results. There is, therefore, an ongoing need for creativity and imagination, when (27) market research results and when making any (28) to apply them in the marketplace.
Finally, it should always be remembered that market research is not an end in itself but simply a (29) by which some degree of risk can be removed from marketplace activity. If no activity (30) from the research, then the entire research has been completely pointless.
选项
A、quality
B、goodness
C、well-being
D、virtue
答案
A
解析
从词语搭配的角度来考虑,这里能做 improve宾语的只有选项A和C。但是选项C意思是福利。故正确答案为A。
转载请注明原文地址:https://kaotiyun.com/show/o87d777K
本试题收录于:
BEC高级阅读题库BEC商务英语分类
0
BEC高级阅读
BEC商务英语
相关试题推荐
WhattypeofbusinessisViaAmor?
Whattypeofservicedoesthecompanymostlikelyprovide?
Whatkindofinformationdoesthereportmainlyprovide?
A、 B、 C、 B确认IsabellaShaw是不是新市场营销部部长的否定疑问句。(A)是重复问句中的单词marketing、有重复词错误的错误选项;听到That’sright(C)像是对的,但补充说明的主语不是问
ExchangeRisksYourcompanywilldobusinesswithseveralcompaniesfromseveralcountries.Sinceseveralcurrenciesofm
EmployeeBenefitYourorganizationisabouttocreateabenefittohelpemployeeswhoarecaringforelderlyparents.Yo
Askingformoreinformation要求详细情况
Theinterlocutorasksyouquestionsonanumberofwork-relatedandnonwork-relatedsubjects.
TaskOne-Job•Forquestions13-17,matchtheextractswiththepeople,listedA-H.•Foreachextract,choosethejobeachsp
Thechartbelowshowstheforecastofunitsalesbyonlinehouseholdappliancescompany—EastcltyAppliancesLtd.forthefourq
随机试题
对相同的反应物和产物,选择性(产率)等于转化率和收率相乘。()
商业银行代理发行债券业务按发行方式不同分为()
总体而言,国际营销规划可分为()
原始细胞的共同特点有
马斯洛的需要层次理论提出人类的需要包括()。
教学中教师可以通过()方式来引起学生的注意。
按照——条件,地下水可分为——和——两大类。
请同时调整3个列的列宽,使其一致。
对于EDI系统来说,计算机通信网是EDI应用的基础,计算机系统应用是EDI的前提条件,【 】是EDI的关键。
考生文件夹下存在一个数据库文件“samp2.accdb”,里面已经设计好“tCourse”、“tGrade”、“tStudent”三个关联表对象和一个空表“tSinfo”,试按以下要求完成设计:创建一个查询,计算每名学生所选课程的学分总和,并依次显示“
最新回复
(
0
)