首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Customer Contact Which of the following is the most important way of keeping in touch with your customers: telephone, email,
Customer Contact Which of the following is the most important way of keeping in touch with your customers: telephone, email,
admin
2012-01-22
103
问题
Customer Contact
Which of the following is the most important way of keeping in touch with your customers: telephone, email, fax, letters, website, or face-to-face meetings? Despite the choice, there is only one correct answer. That anyone who thinks that only one type of customer contact is sufficient is missing the point. Different customers have different preferences, so all types of contact are equally important.
The smart manager is, therefore, always looking for ways to improve the different types of customer contact—and there are plenty of helpful solutions out there to choose from. (8) At the same time, email is rapidly catching up, while the volume of business letters is declining. So, you would think that a good place to begin your quest for better-managed customer contact is to look at what’s new in telephone and online technology.
It might, though, be better first to consider the factors that make for better contact management and see what can be done to improve them. The starting point for this is obvious: any type of customer contact is going to be more effective if the person handling it knows about the customer. (9) When did these customers last order? What are their product or service preferences? What is their credit status?
To make improvements in contact operations possible, all the staff who have contact with the outside world need to have immediate access to the same data. The software that can provide this is known as customer relationship management, or CRM. (10) Just as important, staff can enter any necessary details about the client they are dealing with while the contact is actually in progress. The data from this contact are stored in the system immediately. Then. if the client calls back a few minutes later, whoever picks up the call can see exactly what has just happened. (11) .
CRM systems can give a valuable edge even to companies that rely more on personal contact than on handling large numbers of phone calls and emails. Arguably, it is more important for senior executives to have fully up-to-date information to hand when talking to an important client than in any other situation. (12) With the right laptop or hand-held PC, there are even ways of providing secure access when they are out of the office. In this way, managers need never be without the information they need, no matter where they happen to be
A.To put it simply, contact relies on people, and successful contact relies on people with information at their fingertips.
B.In spite of this, it would be extremely valuable if all members of staff could call up information on any of the company’s clients whenever they needed it.
C.Software can deliver critical information to selected users on a need-to-know basis.
D.For most businesses, the telephone is still the most commonly used channel of customer contact.
E.Basically, it enables any member of staff to type in a name and within seconds have on the screen in front of them all they need to know about that particular customer.
F.Once a member of staff has this recently processed information, he or she will be able to provide a faster and more efficient service.
选项
答案
A
解析
前一句说明掌握顾客情况的重要性,后一句是关于顾客情况的三个问题,所缺句子应说明掌握信息的重要性。而A项意为:简言之,沟通取决于人,成功的沟通取决于掌握充分信息的人,符合文意;且此句中的代词it,指代的就是空格前的一句话。
转载请注明原文地址:https://kaotiyun.com/show/onoO777K
本试题收录于:
BEC中级阅读题库BEC商务英语分类
0
BEC中级阅读
BEC商务英语
相关试题推荐
Lookatthestatementsbelowandatthefiveextractsfromanarticleaboutlossofcontroldownwardinmanagement.Whicharticl
Lookatthestatementsbelowandatthefiveextractsfromanarticleaboutinvestmentandacquisitions.Whicharticle(A,B,C,
Lookatthestatementsbelowandatthefiveextractsfromanarticleaboutinvestmentandacquisitions.Whicharticle(A,B,C,
Regularecommercemerchantaccountsareexpensive.Butecommerce【S1】______serviceproviderspromote"freemerchant
•ReadthearticlebelowabouthowtosetupshopontheInternet.•Foreachquestion31—40,writeonewordinCAPITALLETTERSon
•Readthearticlebelowabouttheimportanceofcommunicationinbusiness.•ChoosethebestwordtofilleachgapfromA,B,C
•Lookatthestatementsbelowandatthereviewsofvariousnewbusinessproductsontheoppositepage.•Whichreview(A,B,C
Lookatthestatementsbelowandatthefivecommentsbyfivetopbusinesspeopleonhowtoinfluencepeopleatworkontheoppo
PromotionAdvertisementThecompanyyouworkforhasproducedanewhealthyproductforelderpeople,andwantstopromoteitss
Consumersareconcernedaboutthechangesinthepackagesize,mainlybecause______.Apackagingexpertsaidthathecanmulti
随机试题
蒸馏装置的安装使用中,不正确的选项是()。
下列各组中,每个成员都与合成词“分寸”的结合方式相同的是()
明代历史演义小说《列国志传》的编定者是()
无产阶级专政的最终目标是
龈上洁治术前应先含漱,最好用
A.非限制使用级抗菌药物B.限制使用级抗菌药物C.特殊使用级抗菌药物D.特殊限制使用级抗菌药物价格昂贵的,疗效、安全性方面的临床资料较少的抗菌药物()。
目前广泛使用的()材料具有优良的阻燃性。
下面哪一个选项属于班级中“中性力量”的表现?()
We【C1】______upacamerafortheveryfirsttime.Wesnapsomepictures.【C2】______them,andletfamilymembersoohandaahov
A、Thenewcoatwasboughtforhisuncle.B、Hesuddenlygrewveryfat.C、Hiscoatwastakenawaybymistake.D、Theyshouldn’thav
最新回复
(
0
)