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  3. You work in a washing machine company. You are asked to write a short report about consumer preference for the features of autom

You work in a washing machine company. You are asked to write a short report about consumer preference for the features of autom

admin2020-06-28  38
问题 You work in a washing machine company. You are asked to write a short report about consumer preference for the features of automatic washing machines in different countries.
Read the following table below.
Use the information in the table to write a short report.
Write 120-140 words.
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答案 Report on Consumer Reference Recently, we did a research on customer reference of washing machines in the United Kingdom. Germany, France and Sweden. The data are shown in the table above. We focus on eight points: shell dimensions, drum material, loading, capacity, spin speed, water heating system, styling features (appearance) and washing action. It shows that consumers in the United Kingdom and France prefer 34" and narrow shells, while in Germany and Sweden 34" and wide shells. The load capacity varies slightly between 5 and 6 kilos. The preferred spin speed ranges from 850 rmp (Germany), 800 rmp (Sweden), 700 rmp (uk) to 600 rmp (France). The preferred drum material is enamel in the UK and France, but stainless steel in the other countries. Consumers in every country except the UK prefer front loading, while the UK prefer the top loading machines. The British and the Swedes want a water heating system, but this is not so elsewhere. Each country has a different preference for styling features,, the British favoring inconspicuous appearance, the Germans requiring a machine which looks indestructible, the French an elegant machine and the Swedes a strong-looking one. The final feature, the washing action, sees a division between the UK and the France where consumers prefer an agitator, and the other countries where a tumble action is preferred.
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