首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
What is lacking in North America’s retail industry?
What is lacking in North America’s retail industry?
admin
2022-09-25
37
问题
What is lacking in North America’s retail industry?
W: Canadians love to shop. Yet there seems to be a growing gap between what consumers are looking for and what the retailers are delivering. How are Canadian retailers meeting consumers’ expectations?
M: Recent surveys show that consumers are somewhat disappointed with retail offerings in North America not just in Canada. There is too much sameness in product offering and shopping experience. The new customer who is 25 or younger has grown up with a laptop at school, high speed internet and gaming. They expect to be able to seamlessly shop multi-channel in store, on the web, over the phone. Right now, those channels are really isolated. They are not connected as well as they could be. Some retailers are rising to the challenge and some are being left behind.
W: If a retailer is following behind, what’s the first thing it should do to catch up?
M: Sort out what type of retailer to be. Retailers have two options in the market place, either they have to be extremely efficient and focus on price or they have to offer a fantastic customer experience that specialized to the customers’ needs. The middle is no place to be.
W: Customers get frustrated when they revisit a store and nobody knows them. How can they get more recognition?
M: There is a new way of retail programs that emphasize customers’ centricity. That’s where you, as a consumer, provide your personal profile to a retailer, and they use it to help you. At a clothing store, for instance, a sales person would access your whole purchase history and color preferences on a hand held device. Your experience builds on your previous purchase. Consumers want more personalized help. They want to know they are buying exactly what they need. Is this the freshest product? Is it the most current fashion? More and more building loyalty has less to do with giving out rewards and more to do with the experience.
选项
A、Customer-centered.
B、Reward-motivating.
C、Customer data-collecting.
D、Loyalty-building.
答案
A
解析
转载请注明原文地址:https://kaotiyun.com/show/uS0D777K
本试题收录于:
公共英语五级笔试题库公共英语(PETS)分类
0
公共英语五级笔试
公共英语(PETS)
相关试题推荐
ArecentstudypublishedinthejournalAppliedPhysiology,NutritionandMetabolismhassomeveryexcitingfindingsinthefigh
ManyAmericanshavebeenfeedingababyaspirinonceaday,believingitwouldprotectthemfromaheartattack,astroke,ande
Thinnerisn’talwaysbetter.Anumberofstudieshave【C1】________thatnormal-weightpeopleareinfactathigherriskofsomedi
Overtheyears,pregnantwomenhaveaskedDonaldRedelmeier,atToronto’sSunnybrookHospital,aboutthedangersofdiving,hot
Mostworthwhilecareersrequiresomekindofspecializedtraining.Ideally,therefore,thechoiceofan【C1】________shouldbemad
Generallyspeaking,aBritishiswidelyregardedasaquiet,shyandconservativepersonwhois【C1】________onlyamongthosewith
Generallyspeaking,aBritishiswidelyregardedasaquiet,shyandconservativepersonwhois【C1】________onlyamongthosewith
Generallyspeaking,aBritishiswidelyregardedasaquiet,shyandconservativepersonwhois【C1】________onlyamongthosewith
Thetwobooks,FinalExam-.ASurgeon’sReflectionsonMortalitybyPaulineChen,andBetter:ASurgeon’sNotesonPerformanceb
Sothetheoriesoftheschoolsaredifferentfromthepracticeofordinarybusinessthatmuchofwhichhelearnedintheformer
随机试题
设森林F中有三棵树,第一、第二、第三棵树的结点个数分别为M1、M2和M3。与森林F对应的二叉树根结点的右子树上的结点个数是()。
寒湿凝滞的痛经除去基本操作外还应:
患者男性,12岁。喜食煤渣,患儿缺乏的营养素是
A.月华丸B.保真汤C.补天大造丸D.麦门冬汤E.百合固金汤
砌筑水泥代号为M,强度等级不包括()。
下列各项中,属于会计数据存储介质的有()。
请你结合实际,谈谈如何作好旅游资源开发这篇大文章?
有效控制要求计划与()相适应。
(2013联考25)很多貌似过时的史学争论所代表的其实是一种力求接触人类最大多数的努力。想想有多少人已经消失在过去,他们在人数上远比如今生存在地球上的后代更多。最令人激动、最有创意的历史研究应该挖掘出事件背后那些人们所经历和体验过的人类生存状态。这类研究有
日本ではへやをしょうじでくぎっているため簡単にとりはずすことができます。へや
最新回复
(
0
)