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U. S. jeans maker Levi Strauss & Co. denied it was playing on consumer fears by launching a line of trousers fitted with "anti-r
U. S. jeans maker Levi Strauss & Co. denied it was playing on consumer fears by launching a line of trousers fitted with "anti-r
admin
2016-05-06
43
问题
U. S. jeans maker Levi Strauss & Co. denied it was playing on consumer fears by launching a line of trousers fitted with "anti-radiation(防辐射)" pockets for mobile phones. The trousers, with a lining which the makers say shields(防护物)against radiation, are designed by Dockers, a brand name of Levi Strauss. "We are not implying in any way that mobile phones are dangerous. Our intention is not to cash in on consumer fears but provide the consumers with what they want," Levi’s European communications manager Cedric Jungpeter said. The design was the fruit of extensive market research showing that the fashion conscious was also health conscious, Jungpeter said. "The debate is open. Although no study has proved mobile phones are harmful, no study has proved the contrary either. " He added. Worldwide studies into the possible dangers of mobile phones produce often conflicting conclusions. A recent one carried out by Australian researchers over a three-year period showed that radio emissions from mobile phones did not trigger the growth of tumors in mice, and therefore probably did not do so in humans either. And another Australian study concluded cellular phones could foster tumor growth. Swedish research published recently concluded that long-term users of first generation mobile phones faced an up to 80 percent greater risk of developing brain tumors than non-users. But a Danish study last year of 400,000 mobile phone users showed no increased cancer risk.
Levi Strauss Company brought out a line of trousers fitted with "anti-radiation" pockets with a view to______.
选项
A、attracting possible consumers with new fashion
B、improving their efficiency by taking advantage of consumer fears
C、satisfying the consumers’ needs for good health
D、promoting sales with peculiar fashion and advertisement
答案
C
解析
本题是一道细节题。根据欧洲区联络经理的话我们得知:这款裤子是该公司经过广泛的调查取得的成果,而调查结果说明人们追求的是健康。所以本题正确答案应选C。
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本试题收录于:
艺术硕士(艺术基础)题库专业硕士分类
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艺术硕士(艺术基础)
专业硕士
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