首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The poor old consumer! We’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisel
The poor old consumer! We’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisel
admin
2018-10-16
64
问题
The poor old consumer! We’d have to pay a great deal more if advertising didn’t create mass markets for products. It is precisely because of the heavy advertising that consumer goods are so cheap. But we get the wrong idea if we think the only purpose of advertising is to sell goods. Another equally important function is to inform. A great deal of the knowledge we have about household goods derives largely from the advertisements we read. Advertisements introduce us to new products or remind us of the existence of ones we already know about. Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc., from an advertisement.
Lots of people pretend that they never read advertisements, but this claim may be seriously doubted. It is hardly possible not to read advertisements these days. And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements. Would you enjoy gazing at a blank wall or reading railway bylaws while waiting for a train? Would you like to read only closely-printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a dull wall or a newspaper full of the daily ration of calamities.
We must not forget, either, that advertising makes a positive contribution to our pockets. Newspapers, commercial radio station and television companies could not survive without this source of revenue. The fact that we pay so little for our daily paper, or can enjoy so many broadcast programs is due entirely to the money spent by advertisers. Just think what a newspaper would cost if we had to pay its full price!
Another thing we mustn’t forget is the "small ads", which are in virtually every newspaper and magazine. What a tremendously useful service they perform for the community! Just about anything can be accomplished through these columns. For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the "hatch, match and dispatch" column but by far the most fascinating section is the personal or "agony" column. No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature. It’s the best advertisement for advertising there is!
By saying that "advertising makes a positive contribution to our pockets", the author means that______.
选项
A、advertisements are informative
B、advertisements are entertaining
C、advertisements save money for consumers
D、advertisements serve the whole community
答案
C
解析
原文该句为该段主题句,根据其后的内容“……没有这一收入来源就无法维持下去”、“付很少钱买报纸”等,可以推断主题句的意思是广告商使我们在购买报纸的时候省了钱,由此可见,C为本题答案。
转载请注明原文地址:https://kaotiyun.com/show/yyH7777K
0
大学英语六级
相关试题推荐
Naturally,inagroupofanimalsasdiverseasthesnakes,andwithsomanyvariedenemies,therearenumerousdefensivereactio
"Theworld’senvironmentissurprisinglyhealthy.Discuss."Ifthatwereanexaminationtopic,moststudentswouldtearitapart
UsingFacebookmakespeoplesadder,atleastaccordingtosomeresearch.Butjustwhatisitaboutthesocialnetworkthattakes
A、Todiscussonewayitimpactedjazzmusic.B、Toexplainwhythegovernmentreducedsometaxes.C、Todescribeacommonthemein
Womenareconsidered"heavydrinkers"iftheyhaveeightormoredrinksaweek,accordingtotheCentresforDiseaseControland
A、SheledhertribetovictoryagainstthecolonistsB、Shewasconsideredtobeextremelybeautiful.C、ShecreatedpopularAmeric
A、Toinspireandunitepeople.B、Tosellmoreproducts.C、Toinvitemorecustomers.D、Topictureabrightfuture.A细节题。应聘者说howt
A、Itmayleadtopeopleseekingtoimprovetheirlifestyle.B、Itcouldresultinthedesiretocreateopportunitiesforourselve
随机试题
如下图所示,某校园网用10Gbps的POS技术与Internet相连,POS接口的帧格式是SDH。路由协议的选择方案是校园网内部采用OSPF协议,校园网与Internet的连接使用静态路由协议。校园网内的路由器R1设为DHCP服务器,可分配的IP地址是2
着色检查是用来发现各种材料焊接接头,特别是非磁性材料的各种表面缺陷。()
对于颌面部损伤,患者若不及时处理,会立即造成生命危险的主要原因是
水的弹性模数E=2.16×109Pa,若使水的体积减少2%,所需要的压强增量为()pa。
下列选项中,属于成本费用管理文件的有()。
关于厚涂型钢结构防火涂料的说法,正确的是()。
以下关于商业银行依法冻结单位存款的说法正确的是()。
老师:“不完成作业就不能出去做游戏”。学生:“老师,我完成作业了,我可去外边做游戏了!”老师:“不对。我只是说,你们如果不完成作业就不能出去做游戏。”除了以下哪项。其余各项都能从上面的对话中推出?
1946年诞生的世界上公认的第1台电子计算机是
Wecanlearnfromthespeakerthathisvillagelifeis
最新回复
(
0
)