首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
New Zealand’s highest earning exports are What is the most popular type of fruit in New Zealand?
New Zealand’s highest earning exports are What is the most popular type of fruit in New Zealand?
admin
2010-08-20
70
问题
New Zealand’s highest earning exports are
What is the most popular type of fruit in New Zealand?
Man 1: Good evening. On ’Business World’ tonight, it’s my pleasure to welcome Peter Bull from the New Zealand Kiwi Fruit Marketing Board - the KMB for short! Good to have you with us, Peter. First of all, for those people who may not have seen kiwi fruit, what are they?
Man 2: Well, they’re a small, green, round fruit and they’re delicious! New Zealand now exports more of them than any other fruit and vegetable - so kiwi fruit are very important to us economically. Of course, New Zealand is famous for lamb and wool production, and trade in both of these is still very good - though dairy products is actually the biggest area in terms of export income.
Man 1: I see.., and can you tell me why the KMB was started?
Man 2: Well, some years ago kiwi fruit farmers found they were producing more fruit, but the market wasn’t growing at the same rate. So the KMB was formed - partly to set up distribution to retailers and so on within New Zealand, but also to find more customers for kiwi fruit around the world - in other words, to make the export market bigger.
Man 1: I see.., now just what do you do to find more customers around the world for a particular product.., especially one which people have probably never seen before?
Man 2: Well, there are a number of ways of doing this. Some marketing boards might do an international advertising campaign, so that when anybody in one of the target countries watches TV, they’re certain to see the product. That’s fine, but of course it costs a lot, and it’s not really suited to our product. So we’ve always approached this in a different way - we want to be certain that anyone who buys our product anywhere in the world has a guarantee that what they’re buying is of the highest quality. This is the best long-term policy.., you can do all kinds of things, like selling at cost price at the beginning so that your product is cheaper than its competitors, but we didn’t think that would present the right image, and in the end you’ll only have to raise your prices anyway.
Man 1: So, as with anything, it all comes down to how good your product is...
Man 2: That’s right.
Man 1: And where do most exports of kiwi fruit go?
Man 2: Well, our market is expanding all the time. Our oldest markets are in Europe and Japan, but demand is growing in the Middle East and Korea. Our latest destinations are South America and Vietnam.
Man 1: Really? So kiwi fruit are becoming truly international...
Man 2: Yes. And kiwi fruit currently make up 25% of all fruit exported by New Zealand.
Man 1: And do you expect that to rise?
Man 2: Yes - to 32% in five years’ time, a 7% increase we hope!
Man 1: Mmm - OK how does the fruit get from grower to customer?
Man 2: Well, most kiwi is exported by sea though some is sent by air freight to Australia. The fruit comes into the ports by truck, after being packed by the growers at local packing stations.
There is a plan for express rail transport in the future, which should speed things up a bit more.
Man 1: And after the fruit arrives at the ports?
Man 2: Well, it’s stored on the ships in large wooden boxes. We send 50 million boxes out of the country on 80 ships - but that’s not enough! We’re quite happy with the design of the boxes, and we know we’ve got exactly the right temperature on board for the fruit - in other words, our technology isn’t a problem - we simply need more ships to be able to work as efficiently as we’d like to.
Man 1: And how do you see the future developing?
Man 2: Well, we hope to work out ways to send the fruit even more quickly to our export markets, to keep it as fresh as possible.
Man 1: Mmm - well thank you, Peter. One last question - is kiwi fruit popular in New Zealand?
Man 2: Yes... In fact it recently became the second biggest seller on the home market. It’s overtaken sales of pears - although it’ll be a while yet before we overtake apples. But that’s OK of course, because all New Zealand fruit is delicious!
选项
A、apples
B、kiwi fruit
C、pears
答案
A
解析
转载请注明原文地址:https://kaotiyun.com/show/5mEO777K
本试题收录于:
BEC初级听力题库BEC商务英语分类
0
BEC初级听力
BEC商务英语
相关试题推荐
•Youwillhearanotherfiveshortrecordings.Eachspeakeristalkingaboutavisitortotheoffice.•Foreachrecording,deci
SamWaltonbelievesthatifyouwanttorunbusinesswell,firstyoushould
A.Themortgagemarket’seasingisontheway.B.Housingkeepstakingpeopleinandoutofrecession.C.Peopledonotcon
A.changeanarrangementB.givefeedbackC.askforacheckD.establishbusinessrelationsE.expressappreciation
A.AdepartmentalmeetingB.AjobinterviewC.NegotiationswithbuyersD.AvisittoafactoryE.Ashareholders’m
NotesThemanringsfrom:(9)CompanyThenumberofpeopleattendingthemeeting:(10)Thecostoftheconferen
YouwillhearareportpresentedbyajournalistfromTokyo.HetalksaboutthedifficultsituationsmetbyJapanesechemicalgr
Youwillhearajobinterview.Foreachquestion(23-30),markoneletter(A,BorC)forthecorrectanswer.Afteryouhavelis
Lookatthenotebelow.Youwillhearamancallingtocomplain.MessageReceiver:Shanghai(9)______centerFault
•Readthetextbelowabouttheadvantagesoflearningtokeyboardquickly.•Inmostofthelines(34-45)thereisoneextrawo
随机试题
资产评估中,对资产进行评估的评估值,是资产的【】
下列哪种抗生素对肠球菌不天然耐药
甲公司是著名风险投资公司,乙公司是日益发展壮大的网上商城。乙方为增加产品线、建设新的物流基地希望获得甲公司的融资,双方就此进行了谈判,请回答下列问题:
在不派发股利的情况下,美式看涨期权的价值与距离到期日的时间长短无关。()
以“如果孙强、李超不是优秀共青团员,那么周红是优秀共青团员”为一前提,若要必然推出“李超是优秀共青团员”,则需要增加下列哪项作为前提?()
关于图片中的青铜器,下列说法不正确的是()。
“每个字都认识,但连成句却不知所云”,这是很多读者对当前外版书的直观印象。零售市场的外版书越来越多,但好的译者却越来越少,堪称经典的译文已不多见。近来中国出版界出现的名著“中译中”现象被吵得沸沸扬扬。因此,让图书出版的翻译参加有效系统的培训是极其重要的。以
协议是一组(33),它有助于(34)之间的相互理解和正确通信。协议中有三个关键因素。其中(35)定义数据的表示形式,(36)则能使数据管理所需的信息得到正确理解,(37)则规定了通信应答信号之间的间隔和先后关系。
下列关于计算机病毒叙述中,不正确的是
WhathavetheSierrarebelsandpro-governmentmilitiamendoneunderanagreementtoendtherecentfighting?
最新回复
(
0
)