首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Some consumer researchers distinguish【C1】______" rational" motives and "emotional"(or "non-rational" motives. They use the term
Some consumer researchers distinguish【C1】______" rational" motives and "emotional"(or "non-rational" motives. They use the term
admin
2015-05-12
20
问题
Some consumer researchers distinguish【C1】______" rational" motives and "emotional"(or "non-rational" motives. They use the term "rationality"【C2】______the traditional economic sense that assumes【C3】______consumers behave rationally when they carefully consider all alternatives【C4】______choose those that give them the greatest utility(i. e. , satisfaction).【C5】______a marketing context, the term " rationality" implies that the consumer selects goods based【C6】______ totally objective criteria, such【C7】______size, weight, price, and so on. "Emotional" motives imply the selection of goods【C8】______to personal or subjective criteria — the desire【C9】______individuality, pride, fear, affection or status.
The assumption underlying this distinction is【C10】______subjective or emotional criteria do not maximize utility or satisfaction.【C11】______, it is reasonable to assume that consumers always attempt to select alternatives that,【C12】______their view, serve to maximize satisfaction. Obviously, the assessment of satisfaction is a very personal process, based【C13】______the individual’s own needs as【C14】______as on past behavioral, social, and learning experiences. What may appear【C15】______irrational to an outside observer may be perfectly rational【C16】______the context of the consumer’s own psychological field. For example, a product purchased to enhance one’s self-image(such as a fragrance)is a perfectly rational form of consumer behavior.【C17】______behavior did not appear rational to the person who undertakes it【C18】______the time that it is undertaken, obviously he or she would not do it.【C19】______the distinction between rational and emotional motives does not appear to be warranted.
Some researchers go so far【C20】______to suggest that emphasis on "needs" obscures the rational, or conscious, nature of most consumer motivation. They claim that consumers act consciously to maximize their gains and minimize their losses; that they act not from subconscious drives but from rational preferences, or what they perceive to be in their own best interests.
【C19】
选项
A、But
B、However
C、Then
D、Therefore
答案
D
解析
语境搭配。这里需要一个副词表示因果关系,对上文总结。therefore常引出一个结论,它比so更书面语,推理更严格。
转载请注明原文地址:https://kaotiyun.com/show/jzMO777K
本试题收录于:
CATTI二级笔译综合能力题库翻译专业资格(CATTI)分类
0
CATTI二级笔译综合能力
翻译专业资格(CATTI)
相关试题推荐
Ofalltheareasoflearningthemostimportantisthedevelopmentofattitudes.Emotionalreactionsaswellaslogicalthought
Ofalltheareasoflearningthemostimportantisthedevelopmentofattitudes.Emotionalreactionsaswellaslogicalthought
Ofalltheareasoflearningthemostimportantisthedevelopmentofattitudes.Emotionalreactionsaswellaslogicalthought
Ofalltheareasoflearningthemostimportantisthedevelopmentofattitudes.Emotionalreactionsaswellaslogicalthought
Ofalltheareasoflearningthemostimportantisthedevelopmentofattitudes.Emotionalreactionsaswellaslogicalthought
Ofalltheareasoflearningthemostimportantisthedevelopmentofattitudes.Emotionalreactionsaswellaslogicalthought
LeonarddaVinci,thefamousItalianpainter,wasalsodistinguishedforhiscontributionstoarchitecture.
AseriesofstudiesintheJournalofConsumerResearchexploredobservers’reactionstopeoplewhobroke_________normsonlysli
Teachersneedtobeawareoftheemotional,intellectual,andphysicalchangesthatyoungadultsexperience.Andtheyalsoneed
Teachersneedtobeawareoftheemotional,intellectual,andphysicalchangesthatyoungadultsexperience.Andtheyalsoneed
随机试题
Howmuchlivingspacedoesapersonneed?Whathappenswhenhisspacerequirementsarenotadequatelymet?Sociologistsandpsyc
与工作帮坡角的大小无关的参数是()。
证明方程x=asinx+b(a﹥0,b﹥0)至少有一个正跟,且不超过a+b。
环氧乙烷向水中排放,整个排放系统(管道,水槽等)必须()
患者男,45岁,2年前无诱因出现柏油样便,伴头晕、乏力,但无腹痛、呕吐、呕血等,在当地医院诊断为“胃窦炎”,并用洛赛克等治疗后有所好转。以后多于进餐后半小时开始,下次餐前缓解。近2个月来厌食,消瘦,上腹疼痛加重,不易缓解。体检:贫血貌,剑突下有压痛,肝脾未
A.表面麻醉B.浸润麻醉C.传导麻醉D.荐尾麻醉E.全身麻醉犬膀胱切开术时,最适宜的麻醉是
中国现代第一部现实主义长篇童话是()。
提出“师夷长技以制夷”思想的是()
设A为2阶矩阵,α1,α2为线性无关的2维列向量,Aα1=0,Aα2=2α1+α2,则A的非零特征值为___________.
设有关系R(A,B,C,D,E),A、B、C、D、E都不可再分,则R-定属于
最新回复
(
0
)