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Traditionally, the first firm to commercialize a new technology has benefited from the unique opportunity to shape product defin
Traditionally, the first firm to commercialize a new technology has benefited from the unique opportunity to shape product defin
admin
2013-06-17
27
问题
Traditionally, the first firm to commercialize a new technology has benefited from the unique opportunity to shape product definitions, forcing followers to adapt to a standard or invest in an unproven alternative. Today, however, the largest payoffs may go to companies that lead in developing integrated approaches for successful mass production and distribution.
Producers of the Beta format for video cassette recorders (VCR’s), for example, were first to develop the VCR commercially in 1975, but producers of the rival VHS (Video Home System) format proved to be more successful at forming strategic alliances with other producers and distributors to manufacture and market their VCR format. Seeking to maintain exclusive control over VCR distribution. Beta producers were reluctant to form such alliances and eventually lost ground to VHS in the competition for the global VCR market.
Despite Beta’s substantial technological head start and the fact that VHS was neither technically better nor cheaper than Beta, developers of VHS quickly turned a slight early lead in sales into a dominant position. Strategic alignments with producers of prerecorded tapes reinforced the VHS advantage. The perception among consumers that prerecorded tapes were more available in VHS format further expanded VHS’s share of the market. By the end of the 1980’s, Beta was no longer in production.
Which of the following best describes the relation of the first paragraph to the passage as a whole?
选项
A、It makes a general observation to be exemplified.
B、It outlines a process to be analyzed.
C、It poses a question to be answered.
D、It advances an argument to be disputed.
答案
A
解析
主旨题。第一段和全文的关系:从结构出发:第一段指出观点,后面举了录像机生产的例子。所以A正确,提供一有待举例的概括观察。B、C、D均不合上述分析。
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0
大学英语四级
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